Zigly’s model marketing campaign encourages #NoCompromise on pet care

Mumbai, 28 th January 2023: Pets aren’t simply animals anymore- they’re household. Zigly, (Cosmo First Restricted) India’s first tech-enabled omnichannel pet care model, proclaims the launch of a brand new model marketing campaign titled #NoCompromise. The marketing campaign intends to unfold a message amongst pet mother and father to not compromise in delivering high quality pet care companies to make sure the well-being and happiness of pets.

The much-awaited model marketing campaign is stay from 26 th January 2023 for a month throughout social media, YouTube, Radio, My Gate app, and OOH and also will be prolonged in any respect their Expertise facilities. Your complete marketing campaign will embrace 4 movies of 15-20 seconds every, scheduled for launch with one movie each week.

Sharing his ideas on the identical, Mr. Pankaj Poddar, Group CEO, of Cosmo First stated, “We have now come to a degree in our lives the place we not need to accept something lower than one of the best. We wish one of the best vogue, one of the best meals, and one of the best companies. This modification in client conduct has additionally been noticed amongst pet mother and father who now choose to take their pets to manufacturers that supply a wide range of choices and high-quality services.
Zigly is proud to be part of this journey and assist increase consciousness concerning the significance of not compromising relating to our pets’ general well-being. By means of our marketing campaign #NoCompromise, we intention to encourage and educate folks on high quality pet care.”

The consensus amongst Indians has been to just accept issues the best way they’re and to compromise in sure features of their lives. Nevertheless, this mindset is altering, folks now need one of the best for themselves and refuse to accept much less. In the identical vein, pet house owners shouldn’t compromise relating to their pet’s well being, grooming, spa time, or meals and merchandise. The marketing campaign, which is able to embrace a wide range of advertising initiatives, is designed to
educate pet house owners concerning the significance of high quality pet parenting.

Sharing his ideas on the identical, Mr. Ambarish Sikarwar, Business Head, Zigly stated, “Pet mother and father all the time need one of the best for his or her furry kids, however good high quality pet care services may be tough to search out. Zigly gives a variety of companies and merchandise which can be sensible and reasonably priced in order that they don’t must make compromises relating to their pet’s wants. We’re constantly increasing our product line to have the ability to supply much more options for pet mother and father, and all of our merchandise are designed with pets’ consolation and practicality in thoughts. For Zigly, this marketing campaign is a dedication to by no means compromise on what’s finest in your pets.”

Moreover, Zigly will arrange no-compromise cubicles of their shops in the course of the marketing campaign to bathe love on furry pals. Being an omnichannel pet care model, Zigly intends to supply a totally built-in pet care expertise.