Simpli Namdhari’s opens flagship store in Hyderabad
4 min readHyderabad, March 21, 2023 — Simpli Namdhari’s, a vegetarian omnichannel retailer and a model owned by the Namdhari’s Group, opened its first store in Hyderabad’s Banjara Hills. With this store launch, Namdhari’s Group, an agribusiness with diversified choices, plans to deliver the seed-to-plate idea to Hyderabad and supply prospects with an upgraded grocery buying expertise.
From working with farmers on the grassroots to getting merchandise store-ready for purchasers, the Group oversees each touchpoint guaranteeing the supply of superior high quality merchandise.
The 11,000 sq. ft retail area is designed particularly to enrich the big selection of recent and packaged merchandise that shall be out there on the shops. Plenty of thought has been put into making the in-store navigation and the general buying expertise seamless. To emphasize the range of merchandise on the cabinets, this expertise store has residue-free fruits & greens, staples & grains, oils to FMCG, dairy, magnificence and residential necessities amongst others. Apart from this, educated and well-trained workers are at all times there to assist prospects with their buying wants. There are designated experiential zones with manufacturers equivalent to Tea Culture, TGL Coffee, JBB Ayurveda Spices, Andhra particular sweets, pickles, namkeen and chutney powders by Ruchi selfmade meals, a variety of Karachi Bakery merchandise and Bansiwala sweets to reinforce the in-store retail expertise.
Simpli Namdhari’s is not only a retailer however an enormous farm in the town. The produce out there on the store is harvested from Namdhari’s personal farms and is chosen with seasonality and freshness in thoughts.
Simpli Good Food is the café situated inside the store the place the corporate’s imaginative and prescient & ardour mix to ship a wholesome and delectable vary of vegetarian meals ready utilizing farm recent produce. It boasts a dwell kitchen the place one can watch the cooks work their magic. The café provides salads, worldwide delights, wood-fired pizzas, cold-pressed juices, and different brief eats so that everybody can discover one thing they get pleasure from.
“With the launch of our flagship store in Hyderabad, Namdhari’s plans to deliver the seed-to-plate idea to the town. The model has a wealthy legacy of over 30 years and is well-known in the agribusiness area. It is that this expertise and experience that we now have harnessed into all our companies. Majority of the greens and fruits we promote are produced inside our management utilizing each conventional and high-tech agricultural practices to make sure we provide safe-for-consumption and residue-free merchandise. We need to deal with constructing our portfolio of differentiated merchandise, deliver our recent produce to the town and provide high quality experiences that maintain our prospects coming again for extra. We need to develop from being a regional model to a nationwide one and the Hyderabad market is a vital a part of this progress technique,” mentioned Gurmukh Roopra, CEO, Namdhari’s Group, on the occasion of the store launch.
Hyderabad is a vital marketplace for the Namdhari’s Group and the corporate plans to open 3 – 5 extra Simpli Namdhari’s shops in the town by the tip of 2024. The firm expects to generate a income of Rs 30 – 50 crore in the subsequent 24 months relying on the variety of retailers it provides in the approaching years.
Namdhari’s Group isn’t new to the Telangana market. The Group has a well-established presence in the state with Namdhari’s Seeds being one of many largest seed producers and distributors in the state. The firm has huge expertise in working with Telangana’s rural communities and farmers during the last 20 years. With its sturdy farmer join, Namdhari’s is already procuring among the recent produce for the store in Hyderabad from inside the state. The firm has over 10,000 farmers in its community with over 15,000 seller factors and a worldwide presence in 15 nations.
“As one of many largest vegetable seed gamers in Telangana, we need to leverage the model and fairness in Telangana’s rural communities and convey it to prospects on the city stage. In this regard, we’ve tied up with rural cultivators — each hi-tech and open-field farmers, to domesticate crops utilizing Namdhari’s seeds, which shall be procured and offered in Simpli Namdhari’s retailers,” Gurmukh Roopra added.
Namdhari’s can be one of many greatest suppliers of recent produce to quick-service eating places in Hyderabad. The firm sees a large alternative in bringing its choices from the farm to customers with the launch of its retail store. The firm has invested in organising a hi-tech recent lower warehousing facility in Telangana. The chilly storage functionality shall be used to maneuver among the recent produce in and across the metropolis.
Please observe: The store is situated on the Ground Floor, NSL IKON, Road No. 12, Banjara Hills, Hyderabad. The store shall be open between 8 am and 10:00 pm, on all days of the week.
Neel Achary