Nearly 80% of iPhone users now own Apple Watch; ultimate dominance achieved [details]
2 min readNearly 80 per cent of smartwatch users who own an iPhone own an Apple Watch, the very best share of any model, a report has revealed.
Google Pixel users are available second with 71 per cent of Pixel smartphone users who own a smartwatch saying that they own the Google Pixel Watch, in keeping with Counterpoint Research.
Apple managed to attain 56 per cent share of the US smartwatch market in 2022.
Meanwhile, amongst Samsung smartphone users who own a smartwatch, solely 40 per cent use Samsung Galaxy Watches, the report talked about.
While Apple bought about one Apple Watch for each three iPhones in This fall 2022, Samsung bought just one Galaxy Watch for each 10 Galaxy smartphones within the US.
“Apple and iOS dominate the US smartphone market and iPhone users usually tend to undertake different Apple merchandise attributable to their superior interoperability,” mentioned analysis analyst Matthew Orf.
With Apple’s smartphone put in base share surpassing 50 per cent, it has an enormous potential market to focus on with Apple Watches, whereas different smartwatch manufacturers are caught combating for the remainder of the pie.
“According to Apple Watch users, probably the most important motive for choosing their present smartwatch was that they just like the model,” Orf added.
The high three smartwatchoptions in keeping with respondents are well being and exercise monitoring, notification entry, and messaging and calling, with well being and exercise monitoring being hottest amongst older users and notification checking being extra well-liked amongst youthful users.
Popular well being and exercise monitoring options embody step counter, sleep tracker, coronary heart price monitor and blood oxygen monitor.
Meanwhile, users are additionally utilizing their smartwatches for connectivity – interacting with notifications from social media in addition to messaging and calling buddies, household and coworkers.
“Smartwatch users are overwhelmingly happy with their units, citing well being and health monitoring, in addition to notification entry, as central makes use of. This suggests that there’s room to teach shoppers on the advantages of smartwatches in on a regular basis life and additional drive the adoption of the shape issue,” mentioned senior analyst Arushi Chawla.
Additionally, 77 per cent of the respondents said that Applewas probably the most most popular model for his or her subsequent smartwatch.
“The share of respondents prepared to pay $500 or extra for his or her subsequent smartwatch was double the share of those that said they spent $500 or extra on their present smartwatch, suggesting rising ASPs for the phase,” the report talked about.
(With inputs from IANS)