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“ASICS Innovation Pitch in India” to be Held with the Aim of Promoting Business Collaboration with Startups in India

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ASICS Corporation broadcasts that ASICS Ventures Corporation will host a pitch occasion with the theme of “Ideas for collaboration with ASICS India Private Limited (AIN)”, with Indian startups. The program identify is “ASICS Innovation Pitch in India”, and ASICS Ventures and AIN will play a central position in managing the program. In addition, this occasion is powered by GHV Accelerator(1), India’s main startup accelerator.







ASICS Innovation Pitch in India powered by GHV Accelerator



This is the sixth program for startups by ASICS, following the TENKAN-TENTM(2), held twice in Europe, and the ASICS Accelerator Program (3), held 3 times in Japan. This is the first such program in India.



India is the largest inhabitants in the world, and the Indian athletic footwear market is experiencing a surge in demand pushed by the nation’s rising well being consciousness and health tradition. ASICS goals to obtain gross sales of US$100 million by 2026 by means of enchancment of its model energy and offering revolutionary merchandise in India. (4)



At ASICS Innovation pitch, startups will be invited to take part in following three themes: “Broader Market Access to Runners“, “More Attractive Running Experiences“, and “Better Products Based on VISION2030“, with the purpose of accelerating enterprise improvement in India and creation of future new enterprise.



ASICS will solicit proposals for cooperation with AIN and choose six finalists to take part in the pitch occasion after doc screening from October 18 to November 30, 2023. The pitch occasion is scheduled to be held in March 2024, and the profitable corporations will start enterprise collaboration with AIN, aiming for early social implementation.



ASICS is reinforcing its relationships with the winners of previous packages. With Ashirase, Inc. (5), ASICS performed demonstration experiments with the help of ASICS Institute of Sport Science in March 2022. ASICS introduced its funding in Ashirase, Inc. to additional strengthen their relationship in October 2022.



As society and the setting bear speedy adjustments, it’s crucial that ASICS bolsters each its in-house analysis and improvement and in addition actively seeks promising experience from outdoors in order to supply merchandise, companies, and an setting that contributes to additional enhancing individuals’s well being circumstances from each thoughts and physique perspective. ASICS Group needs to obtain sustainable development by persevering with to accomplice with startups that might create new worth and innovation.



Overview of ASICS Innovation Pitch in India


Program identify – ASICS Innovation Pitch in India



Application interval – October 18 – November 30, 2023



Application themes


Ideas on the following three themes will be solicited.


1. Broader Market Access to Runners for extra runners in India getting to know ASICS

Ideas for brand spanking new places, companies, and occasions that improve the quantity of ASICS runners’ contact factors



2. More Attractive Running Experience for offering runners in India extra happiness

Ideas for companies that make the operating expertise extra enticing, companies that help the upkeep and enchancment of runner motivation, and concepts on new buying experiences



3. Proposing Better Products Based on VISION2030 for offering best-in-class merchandise with runners in India

Ideas for merchandise resembling excessive practical trainers that make use of native manufacturing, sustainable merchandise, and introduction of merchandise which are appropriate with a number of languages



Qualified Applicant


An organization that has been established inside 10 years at the time of software and is registered as a authorized company or an organization primarily primarily based in India



For additional info go to ASICS Innovation Pitch in India’s Official Website.



Notes to editors


(1) GHV Accelerator official web sitewww.ghvaccelerator.com


(2) The ASICS TENKAN-TEN Sports & Well-Being Growth Catalyst is a worldwide startup acceleration program specializing in development stage startups serving to them to scale their companies.


(3)ASICS Accelerator Program goals to create new worth by means of working collectively with passionate entrepreneurs who totally commit their life to fixing social issues as Mr. Onitsuka used to achieve this.


(4) The eighth Investment Day, “Growth Strategy in India and ASIA,” June 6, 2023

assets.asics.com/system/media_libraries/3937/file.pdf?_ga=2.81505111.1187548510.1695604429-1378949006.1663073881


(5)Ashirase, Inc. is a startup firm engaged in the improvement of a strolling navigation system “ASHIRASETM” for the visually challenged, and received the Excellence award at the ASICS Accelerator Program in 2021.

On October 5, 2022, ASICS introduced the launch of funding in Ashirase, Inc. The press launch can be discovered here.

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