Magenta Mobility and Switch Mobility partner to deploy 500 SWITCH IeV4 eLCVs for delivery across India • EVreporter

Magenta Mobility, an E-Mobility solutions provider, and Switch Mobility, the EV arm of the Hinduja Group, have partnered to deploy eLCVs for last-mile and mid-mile delivery across India. They have signed an MoU for 500 units of the SWITCH IeV4 over two years. The announcement was made during a ceremony where Mr. Maxson Lewis and Mr. Mahesh Babu handed over the vehicles.

The partnership combines Switch Mobility’s electric vehicle technology with Magenta Mobility’s service portfolio, focusing on logistics, charging, and technology. The SWITCH IeV4 offers a 32.2 kWh battery, 1700 kg payload capacity, and a range of 120 km. It features a 60 kW motor and 230 Nm torque. The vehicle is equipped with the SWITCH iON system, a connected technology telematics solution. The collaboration aligns with Magenta Mobility’s plans to strengthen the eLCV segment and deploy 10,000 electric vehicles by September 2025, according to the company statement.

Speaking on the occasion, Maxson Lewis, Founder & CEO of Magenta Mobility, expressed his enthusiasm about the partnership, stating, “We are thrilled to join hands with Switch Mobility to accelerate our commitment to decarbonize logistics in India. This collaboration underscores our unwavering dedication to spearheading the transition towards safe, smart, and sustainable mobility solutions. With these eLCVs, we will be able to offer an increased payload capacity to our clients. Combined with our existing fleet management, charging and technology platforms, we will be offering a strong opportunity for the logistics sector to go electric. This is just the beginning of our association and together, we aim to redefine the future of logistics in India.”

Mahesh Babu, CEO, SWITCH Mobility Ltd., said “As the global urban mobility landscape experiences a transformative shift towards electric vehicles, we at Switch Mobility take pride in our position at the forefront of this historic evolution. Our SWITCH IeV4 which is India’s first eLCV in 3.5-ton category is built on a cutting-edge 310V high-voltage architecture for enhanced performance. With a superior payload, extended range and maximised volumetric space, the vehicle offers a significantly better TCO. This game-changer will accelerate progress towards a sustainable future. The strategic partnership with Magenta Mobility strengthens our commitment to a cleaner future. Renowned for their innovative approach to logistics, Magenta Mobility brings a data-driven perspective that perfectly complements our vision. This collaboration is more than just adding vehicles to Magenta’s fleet, it marks a pivotal moment in redefining the transportation paradigm by integrating cutting-edge technologies and sustainable solutions to empower the future of mobility.”

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