NP Digital Accelerates Geographic Expansion in Agreement

India, June 6, 2024 – NP Digital, a frontrunner in end-to-end digital advertising and marketing, declares its strategic settlement to accumulate SearchGuru, increasing its footprint in the Asia-Pacific area and underscoring its formidable international development technique.

The settlement to accumulate SearchGuru scales NP Digital’s in-market search engine optimization, paid media and artistic capabilities, additional solidifying its place as a market disruptor in the APAC market and unlocking new alternatives in the area for its international enterprise shoppers. SearchGuru has workplaces in high-demand markets resembling Australia, India, Malaysia, Singapore, and Hong Kong and can an extra 120 digital entrepreneurs to its 270-strong APAC workforce. SearchGuru has a confirmed monitor report of delivering enterprise efficiency for main manufacturers resembling Club Med, Nespresso, Maybank and DHL throughout Asia and aligns nicely with NP Digital’s customer-centric values and tradition.

“This acquisition reaffirms our dedication to prospects by increasing and diversifying our worldwide expertise and capabilities, higher enabling us to assist consumer wants and reap the benefits of new alternatives across the globe,” stated Mike Gullaksen, CEO of NP Digital. “We have had spectacular natural development in the Asia-Pacific area over the past a number of years, and bringing SearchGuru into our ecosystem deepens our capabilities, creates momentum and efficiencies, and positions us to amplify our impression on the manufacturers we work with.”

The mixture of NP Digital’s sturdy expertise stack and SearchGuru’s established experience throughout Asian markets will strengthen the excellent suite of efficiency advertising and marketing options it presents to shoppers throughout key verticals resembling finance, insurance coverage, journey and sweetness.

“The final 11 years has been an incredible journey rising from a neighborhood 4-man company to a regional chief with over 120 specialists whereas delivering consecutive income development yr after yr and now becoming a member of NP Digital goes to raise us additional to the worldwide stage,” stated Larry Lim, CEO, SearchGuru.