JSW MG Motor India launches EV ecosystem initiatives at DriEV.Bharat • EVreporter

JSW MG Motor India showcased its EV innovations at the DriEV.Bharat event held in New Delhi, organized in collaboration with automotive and EV industry partners. The event included a panel discussion with experts from EY and IIT on the long-term benefits of EVs. JSW MG Motor India Pvt. Ltd. was formed in 2024 as a joint venture between SAIC Motor and JSW Group.

Key Initiatives Launched:

• eHUB by MG: It is an EV charging platform that simplifies locating, reserving, and paying for charging stations. It partners with providers like Adani Total Energies Limited (ATEL), BPCL, Chargezone, Glida, HPCL, Jio-BP, Shell, Statiq, and Zeon, covering a wide charging network in India. Available in 11 languages with trip-planning features, the app aims to streamline the EV charging process.

• Project REVIVE: Project REVIVE, in partnership with TERI, Lohum and BatX, repurposes used EV batteries to create energy solutions for schools and community centers. By extending battery lifespans, the project aims to reduce waste and provide power to underserved communities. A pilot at a Mukteshwar school demonstrates its practical impact.

• EVPEDIA: It is a platform providing information on electric cars, including cost calculators, government policies, and research publications. It features interactive displays, educational videos, and an AI-powered chatbot, eVir, to assist users with EV-related queries and facilitate the adoption process.

• MG-Jio Innovative Connectivity Platform (MG-Jio ICP): It is a collaboration between MG Motor India and Jio. It features the MG Store for in-car gaming, entertainment, and learning, voice commands in six Indian languages, and Home-to-Car functionality.

Gaurav Gupta, Chief Growth Officer at JSW MG Motor India, highlighted, “DriEV.Bharat reflects our unwavering commitment to advancing EV technology and enhancing the user experience to accelerate EV adoption. With initiatives such as our unified charging platform, battery second-life project, EV education, and the MG-Jio ICP, we are empowering the industry as well as our customers with smarter, more sustainable choices.”

As per the company statement, JSW MG Motor has launched India’s first internet electric SUV, the MG ZS EV, and the urban mobility solution, the MG Comet EV. The company provides 6-way charging solutions and plans to install 1,000 community chargers. It collaborates with industry players and works with over 1,500 startups and 50 colleges to promote EV education and skill development.

Also read: SAIC Motor (MG Motor) and JSW Group finalise automotive JV