Ashok Leyland launches a campaign to drive Equity

Sponsors CV driver coaching for 100 ladies in Delhi

eighth March 2023, India: On International Women’s Day, Ashok Leyland, the Indian flagship of the Hinduja Group and the nation’s main business automobile producer, launched a new campaign in keeping with this yr’s theme – ‘Embrace Equity’. The campaign is an try to present ladies with equal alternatives and convey alive their goals. The firm has invited 100 ladies in Delhi to be educated on driving Commercial autos at their Driver Training Institute.

Through this campaign, Ashok Leyland is encouraging ladies to pursue their goals. The campaign goals to result in a change in notion in direction of ladies within the business automobile trade. Recently, Ashok Leyland partnered with Delhi Government’s initiative – Mission Parivartan to prepare 180 ladies and plenty of of them have now been employed as bus drivers with the Delhi Transport Corporation (DTC).

Taking this partnership forward and dealing in direction of ‘Embrace Equity’ this International Women’s Day, Ashok Leyland will probably be offering coaching to 100 ladies at their state-of-art facility the place they are going to be engaged in a specifically designed coaching module to equip them for driving on varied terrains and situations. They may even be supplied with self-defence coaching which can assist them deal with any cautious scenario at work

Mr. Shenu Agarwal, MD & CEO, Ashok Leyland stated, “We at Ashok Leyland pleasure ourselves in offering alternatives no matter race, gender, skill and background. We strongly consider that in the present day no job is outlined by gender. Today on International Women’s Day, we take pleasure in launching this distinctive initiative to invite 100 ladies to be educated on driving Heavy Commercial Vehicles and Buses at our Driver Training Center in Delhi. In line with our model philosophy of “Koi Manzil Door Nahin” we purpose to convey alive the goals of those ladies.”

Today, on International Women’s Day Ashok Leyland’s campaign addresses the office gender bias in society. Traditionally Heavy automobile driving has been a man’s forte, with this campaign, Ashok Leyland intends to break the barrier and encourage extra ladies to get behind the wheel and pursue their goals.