Performance Hydration Leader Ready Launches New Low-Calorie Sports Drink

Pittsburgh, PA., March 17, 2023 – Ready® (@prepared vitamin), one of many quickest rising sports activities vitamin firms in America with co-owners and Ready® Athletes Aaron Donald and Giannis Antetokounmpo, at present introduced the launching of a lightweight model of Ready® Sports Drink, its superior and science-based line of efficiency merchandise designed to optimize hydration replenishment and power manufacturing.

Ready® Light Sports Drink options the identical important parts to replenish fluid and electrolytes and enhance power based mostly on the newest in sports activities vitamin and efficiency science, however with solely 20 energy. That consists of:

• A scientifically formulated mix of superfruits and B-vitamins

• Superfruit carbohydrates infused from actual meals sources, that means there’s NO added sugar

• An ideally suited and proprietary electrolyte mix that extra precisely mirrors what athletes lose in sweat

“We’ve acquired nice suggestions with our preliminary launch of Ready® Sports Drink final 12 months with its improved sports-hydration fueling, so we took the following logical step with this decrease calorie choice that also options tremendous fruit carbohydrates and the perfect electrolyte mix with none added sugar,” stated Pat Cavanaugh, Ready Founder and CEO.

Ready® Light will likely be accessible initially in 16.9 oz. sizes with 4 (4) flavors—Classic Lemonade, Mango Lemonade, Strawberry Lemonade and Watermelon Lemonade. More flavors will likely be added later within the 12 months. Ready® Light will likely be accessible at chosen main regional grocery chains together with Publix, Food Lion and Giant Eagle.

Kicking off in March, the Ready® Light “Lean and Clean” Mobile Tour highlights its latest best-in-class sports activities drink introduction into {the marketplace}. The tour hits the highway with an attention grabbing Ready® Light branded tremendous van and can tour a number of states with product sampling and giveaways together with Florida, Georgia, South Carolina, North Carolina, Virginia, Ohio and Pennsylvania. The tour will cease at quite a few faculties and universities and Ready® Sports Drink retailers together with Walmart, Dollar Tree, Publix, Food Lion and Giant Eagle.

The tour will likely be internet hosting over 100 sampling occasions throughout its mid-March via mid-May schedule. The stops will embrace samplings of Ready® Light Sports Drink in addition to different Ready® merchandise together with common Ready® Sports Drink and Ready® Protein Bars. There may even be video games and actions to enrich the sampling occasions.

“We wished to make a splash and have enjoyable introducing our gentle model of Ready® Sports Drink,” famous Cavanaugh. “Our car is certainly going to show heads and we anticipate to have a great time supporting our retailers, interacting with the general public, and sampling our new Ready® Light Sports Drink which is already making a buzz.”

One of the tour’s first stops will likely be on the Miami Tennis Open, March 19 – April 2, supporting the model’s being named the Official Sports Drink of the Tournament and Ready® Athlete Jessica Pegula, America’s top-ranked participant.