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Ultrafresh opens its first retail outlet in Nagpur

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Nagpur Store Launch_Part 2

Nagpur/Mumbai, twentieth January 2023: Persevering with the journey of increasing its retail retailer presence throughout India, Ultrafresh Modular Options Restricted an unbiased subsidiary of TTK Status Restricted has launched its first retail studio in Nagpur, Maharashtra. The studio is unfold throughout 530 sq. toes and gives a novel vary of recent and glossy modular kitchens, bar models, television models, and spacious wardrobes. The studio is developed underneath the corporate’s ‘One-Cease-Store’ format, which has been curated after Ultrafresh’s latest acquisition by TTK Status Restricted.

Contemplating the evolving client wants, preferences and altering existence in Nagpur, Ultrafresh gives an in depth vary of modular kitchen merchandise in numerous kinds and designs for customers. With the rising demand for the modular kitchen market in Nagpur, the corporate plans to double its retail footprint by FY22-23.

The brand new format of the studio, ‘One-Cease-Store’ highlights the model and product synergy between TTK Status Restricted and Ultrafresh. It shows an ideal mixture of the in depth product vary from Ultrafresh with kitchen home equipment of TTK Status, underneath one roof. This may present the purchasers with a chance to customize and design their dream kitchen from a myriad vary of choices. The Ultrafresh Studio will supply 4 distinctive kinds of modular kitchens – Victorian, Contempo, Heritage and Vibrant to offer a first-hand expertise to the purchasers. These modular kitchens additionally show numerous finishes like back-painted glass, basic Victorian, gentle metal kitchen, and Acrylic and Laminate. The metal storage options are extremely sturdy, termite/rust/water/moisture/fire-proof and anti-bacterial made with the highest quality of galvanized or chrome steel. Additionally, the picket storage cupboards are made utilizing boiling waterproof ply to supply sturdiness in opposition to moist utilization and tropical situations. One of many USPs of the modular kitchen options supplied by Ultrafresh is that each one the modular cupboards are completely screwless, which makes them uniquely straightforward to put in and aesthetically pleasing.

On the event of the studio launch in Nagpur, Mr. Dhruv Trigunayat, CEO – of Ultrafresh Modular Options Restricted stated, “We’re blissful to make the announcement of coming into into one of many quickly rising cities of Maharashtra – Nagpur, the place the approach to life of the customers is evolving at a quicker tempo with the adoption of recent residing expertise. Maharashtra is among the profitable and vital markets for us and we now have plans to broaden our presence by coming into into cities like Kolhapur, Nashik, Solapur within the subsequent 2-3 years. With this, we intention to change into a family identify in Indian Houses by providing extra number of merchandise within the modular kitchen section to fulfill the altering demand of the customers.”

Ultrafresh Modular Options Restricted has over 120 studios throughout India and is ready to launch extra studios by bringing new distinctive components to their customers. Its objective is to be the market chief within the modular kitchen business. The modular kitchen section is on the rise in India and foresees immense progress potential throughout the nation within the coming years, a few of the key elements accountable for its progress are an upsurge in actual property growth and gross sales, nuclear household residing, modifications in client behaviour and acceptance to pay a premium for higher services.


Neel Achary

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