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Bangur Cement launches an innovative multimedia campaign

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Bangur Cement unveiled a brand new multimedia campaign inspiring the residents of the nation to train their proper to vote. The campaignVote Solid, Desh Solid’, highlights the significance of every particular person’s vote in making the nation extra stable. The campaign is innovative as a result of it’s a sequel to the earlier model launch campaign that includes fashionable Bollywood star Sunny Deol. 

The key message of the campaign is ‘Vote Solid, Desh Solid.’ Just as Bangur Cement helps you construct a stable house, you’ll be able to assist construct a stable nation by exercising your proper to vote. 

Further, the model encourages residents to take a pledge to vote, by means of its “Vote ka Vachan” button on it’s web site votekavachan.bangurcement.com. Bangur Cement has pledged to donate 1 KG of cement for each pledge to vote which might be used for social welfare functions. Bangur Cement is tying up with related NGOs and Self Help Groups to assist fulfil this pledge. 

Speaking in regards to the campaignMr Neeraj Akhoury, Managing Director, Shree Cement, mentioned, “Bangur Cement’s ‘Vote Solid Desh Solid’ campaign and the ‘Vote Ka Vachan’ pledge are a continued reflection of our dedication for constructing a progressive nation with inclusive development by means of our manufacturers, merchandise and community.”


Mansi Praharaj