Cathay enhances lifestyle partnership to bring

BANGKOK, THAILAND 14 May 2024 – Overseas Cathay members[1] travelling to Thailand can now seamlessly and instantaneously convert between ONESIAM Coins and Asia Miles to get pleasure from much more rewards on the bottom and within the air. Members from chosen nations[2] also can benefit from the comfort of factors conversion from exterior of Thailand. Previously obtainable to members in Thailand solely, the partnership was first launched by Cathay and Siam Piwat Group in August 2023.

Cathay continues to develop its lifestyle choices and supply members with extra methods to earn and use Asia Miles wherever they’re on the earth. The partnership with Siam Piwat spans throughout 4 fashionable procuring malls in Thailand beneath the Siam Piwat Group, specifically ICONSIAM, Siam Paragon, Siam Centre and Siam Discovery. Cathay members can get pleasure from:

Convenient two-way prompt factors conversion

Exclusive mall advantages and ONESIAM SuperApp privileges, together with low cost codes and bonus factors (relevant till 31 July 2024 or for the primary 10,000 redemptions)

Exclusive vacationer privileges, together with present playing cards and particular affords from greater than 100 collaborating shops (relevant till 31 July 2024).

On prime of procuring and eating at these malls, ONESIAM Members, too, can convert their ONESIAM Coins to Asia Miles and use their miles for flights, resort stays, and plenty of extra thrilling lifestyle and journey rewards from Cathay’s intensive community of greater than 800 companions worldwide. More particulars of this partnership could be discovered on Cathay’s web site.

Dominic Perret, Cathay Regional General Manager for Southeast Asia, mentioned: “We are very excited to lengthen this initiative to our members exterior of Thailand. As a premium journey lifestyle model, we’re consistently looking out for alternatives to improve our choices and add worth to the lives of our Cathay members. This partnership will give them the comfort and suppleness of two-way factors conversion that gives the very best of each worlds – whether or not it’s unique advantages tailor-made to them whereas in Bangkok, or Cathay’s array of curated merchandise and experiences which our members could entry wherever they’re on the earth.”

Recognising Thailand’s reputation in Southeast Asia, Cathay is collaborating with native fee companions to make it even simpler for Cathay members to earn Asia Miles on their on a regular basis actions. More particulars might be introduced in the end.

In addition to its partnership with Siam Piwat Group, Cathay has tie-ups with different procuring companions worldwide, permitting members to get pleasure from native and cross-border use of Asia Miles by way of procuring, travelling, and varied factors conversion alternatives. These embody partnerships with Mitsui Outlet Park in Taiwan China and Japan, Mitsui Shopping Park LaLaport Taichung in Taiwan China, Shinsegae Duty Free in South Korea, and The Bicester Collection in Europe and the Chinese Mainland.

Members even have entry to over 10,000 curated premium journey lifestyle merchandise, together with unique Cathay merchandise, after they store with Cathay. Members have the pliability of paying in miles, money, or a mixture of Miles Plus Cash. Miles don’t expire so long as members stay energetic each 18 months.