Kia unveils unique camouflage for its first-ever Tasman pickup truck

April 23, 2024: Kia has revealed an Australia-inspired camouflage wrap for the Kia Tasman, the model’s extremely anticipated new pickup truck. Kia names its first-ever pickup mannequin after the rugged magnificence and pioneering spirit of Tasmania, the island on the southernmost tip of Australia.

Developed in collaboration with famend artist Richard Boyd-Dunlop hailing from Australia and New Zealand,the unique wrap – themed round ‘The Path Never Taken’ – underscores the Tasman’s adventurous spirit.

Influenced by the untamed fantastic thing about Australia’s various landscapes, the unique graphics visualize a journey of inspiration encountered whereas driving alongside the coast and throughout the outback. The exterior wrap’s eye-catching design attracts on Boyd-Dunlop’s adventures, hitching rides behind pickup vehicles throughout Australia.

“Our Tasman pickup truck embodies Kia’s dedication to design and innovation, in addition to its spirit of journey. Artist Richard Boyd-Dunlop crafted an unique camouflage design, with the help of the Kia design staff, that depicts a journey and displays an essence of journey that’s unique to the Tasman,” commented Karim Habib, Executive Vice President and Head of Kia Global Design.

The idea of ‘The Path Never Taken’ embodies the adventurous spirit of the Kia Tasman, which can encourage clients to embark on journeys stuffed with discovery and journey in a automobile that prioritizes reliability and efficiency. Through this theme, the Kia Tasman will lead folks in the direction of unknown and exquisite landscapes.

“This design resonates because it evokes my very own private experiences travelling throughout Australia and the encounters that I had,” mentionedBoyd-Dunlop. “These experiences are influential to my work, and the Tasman enabled me to create a continuation of this, depicting the connection, pleasure, and sheer sense of journey that’s inherent to Australian tradition.”

Known for his unique creative type and talent to mix varied media to create visually daring and highly effective collaborations, Boyd-Dunlop captures components of land and sea together with his unique design for the Kia Tasman camouflage wrap. The end combines the fiery hues of the outback with commanding blues that pay homage to Australia’s influential surf tradition.

Scheduled to make its debut in 2025, the Tasman marks Kia’s inaugural entry into the C-segment pickup truck area. The launch technique might be phased globally, together with key markets similar to Korea, Australia, Africa, and the Middle East. In addition to effortlessly fulfilling the position of a work-orientated pickup, the Tasman is designed to satisfy clients’ various private wants. Suitable for a demanding 24/7 life-style, Kia’s versatile truck will help even essentially the most excessive leisure actions.

Kia has produced a brief video showcasing the intricate particulars and design inspiration behind the Tasman’s camouflage idea in celebration of the pick-up truck’s camouflage design unveiling.