Lifree Ropes in Anupamaa Fame Rupali Ganguly As Its Brand A

04th June, 2024:Lifree, a pioneering grownup diapermodel primarily based in Japan, roped in the famend tv actress RupaliGangulyasitsmodelambassador. The collaboration stems from the profound impression of her character,Anupamaa, on audiences, making her a great consultant for amodelcentered on addressing delicate well being points with empathy and understanding. Through this engagement,Lifreegoals to leverage relatability and trustworthiness amongst the customers.

Themodeladditionally introduced the launch ofitsDVCmarketing campaign, “Leakage ka no dar, jiyo khul kar”, to unfold consciousness on grownup incontinence and the advantages of utilizing grownup diapers. In the video, the actress shares a heartfelt story about her mom and her challenges on account of urinary incontinence. The video continues to speak about how the distinctive 12-hour absorption capability inLifreeAdult Diapers helped her regain confidence, empowering her to navigate her life independently.

Speaking about their dedication to offering efficient options, Yuji Ikeda, the Managing Director atLifree, mentioned, “As amodel, our main goal has at all times been offering an ease of life to the adults with urinary incontinence. LifreeAdult Diapers are designed to supply unparalleled safety that ensures our customers can go about their each day actions, therefore fostering a way of empowerment. We are delighted to hitch arms withRupaliGangulyand unfold consciousness of delicate health-related considerations with dignity.”

Ms.RupaliGanguly, mentioned, “Brands likeLifreeare attempting to resolve an issue that must be extra broadly mentioned, and this made me be part of the initiative and unfold consciousness. This DVC communicates that battles of outdated age are usually not fought alone. I need my viewers to know that they’ve companions who will help them whereas coping with such medical situations. And withLifree, older adults can now reside a life stuffed with confidence and independence.”

The product offers older adults the boldness to reside their lives to the fullest and makes use of superior expertise to construct a strong absorption core that may maintain as much as 6 glasses of liquid. It acts as a trusted associate for people, offering consolation, confidence, and renewed vitality.