Oralium Appoints Eggfirst as its Agency of Record

fifteenth May 2024, Mumbai, India: Oralium, one of India’s main aluminium constructing supplies manufacturers, has appointed Eggfirst as its artistic, digital, media, and manufacturing company of file. After a multi-agency pitch course of, Eggfirst has emerged as the company accomplice to assist and drive the enlargement plans of the model throughout current and rising markets in India. Eggfirst will work carefully with Oralium so as to add artistic prowess to the model and drive progress.

Commenting on the affiliation, Ahamed Iqbal KM, Managing Director, Oralium stated, “Oralium is a class innovator and has been main the aluminium metal-based roofing sheets class by way of improvements. Oralium delivers progressive and fashionable aluminium options, setting new benchmarks in the whole lot from roofing to extrusions-a single resolution for all aluminium wants. Our aim is to broaden our presence and visibility throughout tier 2 and three cities and past into rural markets.”

“We are happy to welcome Eggfirst as our company of file. We look ahead to working with Eggfirst which brings in differentiated experience as a specialist rural promoting company with strong digital knowhow.”

Anup Mukundan, Head of Marketing, Oralium stated, “We selected Eggfirst as our company of file as they arrive with unbelievable depth of rural promoting expertise and a status for deeply thought by way of creativity, to not point out their digital outreach for connecting with rural markets. I’m assured that the group Eggfirst will assist us construct partaking communication in step with our imaginative and prescient to interact carefully with our goal market segments. With our new-agency partnership, we’re shifting in direction of realizing our imaginative and prescient to turn into essentially the most most well-liked steel model by 2030.”

Ravikant Banka, Founder and CEO, of Eggfirst stated, “We are thrilled to accomplice with Oralium to supply them communication options throughout platforms. Oralium is in an thrilling section of progress. We look ahead to growing efficient and dynamic model engagement narrative for the prevailing and new shoppers, driving model class and join for Oralium. It’s an thrilling problem and all the company is extremely delighted to be an element of this progress journey for the model.”

Oralium is thought as a premier model within the aluminium business which focuses on downstream worth added merchandise. It presents a variety of high-quality merchandise that embody the flagship Oralium Premium Aluminium Roofing, together with aluminium flat rolled merchandise and extruded profiles below the Oralium Systems and Profiles banner.

Dedicated to high quality, buyer satisfaction, and environmental sustainability, Oralium persistently goals to surpass buyer expectations and repeatedly updates its product line to handle the evolving calls for of the business. These foundational values steer all sides of Oralium’s operations, reinforcing its status as a dependable market chief.

Eggfirst is within the midst of an amazing progress spurt and has grown practically 3 times in that a few years. It has established its experience as a Specialist Rural Advertising Agency with excessive digital experience. Having labored with a big quantity of rural manufacturers throughout FMCG, BFSI, agri-inputs, constructing development supplies, and extra, it has a deep understanding of the shoppers and markets of Bharat. Its true-blue promoting methods present a strong basis for manufacturers, and its digital experience drives highly effective connections with shoppers whereas being cost-effective.