Godrej L’Affaire Celebrates #ForeverBondsOfFriendship with a Heartwarming Digital Film on Friendship Day
3 min readAugust 07, 2023; Mumbai, India – Friendship Day : As we navigate by way of the ups and downs of life, we regularly are inclined to overlook the importance of the primary and essentially the most enduring friendship – the one fashioned with our households. To have a good time this cherished connection on Friendship Day, Godrej L’Affaire, the experiential owned media life-style platform by Godrej Industries Limited and Associate Companies (GILAC), presents a heartwarming Friendship’s Day digital movie. Conceptualized and created by the Godrej Corporate Brand & Communications crew, the movie is a poignant reminder of the irreplaceable function households play in shaping lives and being the muse of 1’s private assist system.
Friendship Day Ad
Each scene on this fascinating movie weaves collectively a mosaic of household moments – a collage of laughter, steerage, and shared experiences. It stands as a tribute to the enduring friendships nurtured inside households, the muse upon which a lifetime of connections is constructed.
Friendships are constructed on considerate actions, like a daughter’s tentative try at colouring her father’s hair utilizing Godrej Expert Rich Creme or a grandmother getting ready a package of necessities, like a Cinthol Original cleaning soap bar, for her solo-traveling grandchild. A sister’s reward of a Godrej aer Twist – automotive air freshener to her brother celebrates their partnership and camaraderie. Friends are the loudest cheerleaders, and the movie captures a testomony of the identical when a same-sex couple stands by one another in silent confidence whereas signing a mortgage settlement with Godrej Capital to safe their dream dwelling. No stronger protector than a pal, a idea fantastically captured by the mom switching on a Goodknight Gold Flash liquid vaporizer whereas her baby performs joyfully. Patience is essential in friendship, and few are as affected person as our grandparents- seamlessly depicted within the scene the place a grandmother prepares Godrej Yummiez millet patty whereas a grandfather imparts desk etiquette to the grandchildren. True associates assist us obtain our goals, exemplified by the touching scene the place a son arms the Godrej Properties keys to his father.
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Speaking on the movie, Sujit Patil, Vice President & Head – Corporate Brand and Communications, Godrej Industries Limited and Associate Companies (GILAC), stated, “To some, they’re the closest confidantes to others they’re those who merely keep when everybody leaves. Godrej L’Affaire’s new digital movie #ForeverBondsOfFriendship this Friendship Day reminds us of that very first bond of friendship- the strongest one- with our households. We hope this heartwarming movie evokes everybody to cherish their oldest associates”
Watch the movie by visiting Godrej L’Affaire on Instagram and YouTube.
About Godrej L’Affaire
Godrej L’Affaire was based to have a good time the goodness of life day by day, and to assist India stay higher. It’s a unifier that bonds consumers, content material creators, main manufacturers, and the world of Godrej effortlessly. And collectively, it redefines the way forward for life-style, magnificence, journey, wellness, trend, and meals.