QYOU Media India’s Q TV Launches New Original Series ‘Viral Hua Re’, Deploys an AI Anchor
4 min read
25th August, Mumbai, India:
Recognizing the burgeoning want for progressive and compelling content material, QYOU Media India’s main Hindi General Entertainment Channel, Q TV, continues to efficiently ring a bell with its audiences. Further bolstering its ‘Zara Hatke’ proposition, Q TV, in a first-of-its-kind initiative, pronounces a brand new unique collection, ‘Viral Hua Re’, pushed by synthetic intelligence (AI) that launched on 20th August 2023.
In a pioneering transfer that unleashes a totally new method to content material creation, ‘Viral Hua Re’ goals to move the ever present cell phone expertise of scrolling by a number of quick format movies, onto the lounge tv set, by an partaking and hilarious lineup of quick movies. Led by a sassy animated AI anchor, ‘Viral Bhabhi’ together with her witty one-liners and anecdotes, the present options viral movies sourced from social platforms spanning numerous sub-genres together with comedy, pranks, gags, falls and fails. Combining creativity with cutting-edge know-how, the channel goals to revolutionize the best way audiences interact with content material with the introduction of an AI anchor.
Speaking on the launch, Simran Hoon, CEO, QYOU Media India, stated, “At QYOU Media India, we’ve got all the time been on the forefront of delivering distinctive and healthful leisure to our viewers. We imagine within the energy of innovation and thus the introduction of the brand new AI-driven present provides a revolutionary dimension to our programming. ‘Viral Hua Re’ exemplifies our dedication to curating content material that resonates with our cherished viewers. With the launch of the brand new AI-driven present, we stay steadfast in the direction of harnessing the facility of know-how to redefine leisure experiences. We look ahead to embracing the way forward for tv, the place creativity meets know-how and storytelling transcends typical narratives.”
Ashutosh Barve, Senior Vice President – Programming and Strategy, QYOU Media India, additional added, “At Q TV, we imagine in pushing the boundaries of leisure, and our new present displays that dedication. The unconventional ‘Viral Hua Re’ actually embodies the spirit of being ‘Zara Hatke.’ In a first-of-its-kind initiative, with the AI anchor-driven present, we goal to take our viewers on an thrilling journey of leisure that challenges conventions and sparks creativity. The present is exclusive and operates on the cusp of user-generated content material, and can certainly seize the hearts of our viewers. We look ahead to innovating and creating extra such content material that connects and resonates with our loyal viewer base whereas attracting new viewers to the channel.”
Q TV’s newest content material line-up underscores its dedication to embracing user-generated content material and harnessing the facility of AI to ship contemporary and fascinating leisure to viewers throughout India.
About QYOU Media India:
QYOU Media operates in India and the United States producing and distributing content material created by social media and digital content material stars and creators. In India, through our flagship model, Q TV and on linked TV, The Q Kahaniyan, Q GameX, Q Marathi, Sadhguru TV, we curate, produce and distribute premium content material together with tv networks and VOD for cable and satellite tv for pc tv, OTT, cell phones, good TV’s and app-based platforms. Our India-based influencer advertising and marketing division, Chtrbox, is amongst India’s main influencer advertising and marketing platforms connecting manufacturers and social media influencers. In the United States, we create and handle influencer advertising and marketing campaigns for main movie studios, recreation publishers and types. Founded and created by trade veterans from Lionsgate, MTV, Disney and Sony, QYOU Media’s millennial and Gen Z-focused content material reaches a couple of billion customers all over the world each month. Experience our work at www.qyoumedia.com and www.theq.tv
About Q TV:
Q TV is an advertiser and influencer-marketing supported Hindi language content material model, Linear TV channel and VOD supplier, delivering standard digital content material from social media stars and main digital video creators concentrating on Young Indian audiences. With a rising library of over 850 packages, the channel has reached over 122 million Television houses with companions together with DD Free Dish (34), TATA PLAY (175), AIRTEL DTH (137), DISH TV (128), D2H (153), GTPL (16), Hathway (20), DEN (120/118) and Siti Cable Network; 676 million customers on Mobile and Digital platforms together with Snap, JioTV, Amazon Fire TV, Samsung TV Plus, MI TV, Chingari, Mzaalo, MX Player and Watcho.
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