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  • ITC Mangaldeep Collaborates with “Pushpa 2” as Official Devotional Partner; Unveils Exclusive Agarbatti Pack featuring Allu Arjun

    ITC Mangaldeep Collaborates with "Pushpa 2" as Official Devotional Partner; Unveils Exclusive Agarbatti Pack featuring Allu Arjun04 October 2024: ITC Mangaldeep, one of India’s leading incense brands, has announced its collaboration with Pushpa 2: The Rule as the official devotional partner for the upcoming film which features popular Telugu actor Allu Arjun. To celebrate this partnership, ITC Mangaldeep has launched a co-branded limited edition Mangaldeep Scent 3 in 1 Agarbatti pack, which will be available starting September 2024.

    This partnership celebrates Mangaldeep’s commitment to connecting people with their spirituality while blending the cultural relevance of one of India’s most admired film franchises. With Pushpa 2 set to make waves in Indian cinema, the association with Mangaldeep aligns with the brand’s ethos of supporting devotion, culture, and tradition.

    Commenting on the partnership, Mr. Gaurav Tayal, Chief Executive, Matches & Agarbatti Business Division, ITC Ltd., said, “We’re excited to team up with ‘Pushpa 2 as their official devotional partner. This collaboration blends the timeless tradition of Mangaldeep with the exciting world of modern cinema. Our limited-edition Scent 3 in 1 Agarbatti pack, featuring Allu Arjun, is made to appeal to both devotees and movie fans. Through this partnership, we hope to create a unique experience that enriches our customer’s spiritual journey and celebrates the lively spirit of Indian entertainment.

    Speaking about the launch Mr. Cherry, CEO of Mythri Movie Makers added, “ We are happy to collaborate with ITC Mangaldeep as the official devotional partner for Pushpa 2: The Rule. This collaboration merges the essence of our film with the rich tradition of Mangaldeep’s legacy, creating a unique experience that will resonate with audiences on a spiritual and cinematic level.”

    The limited-edition pack featuring actor Allu Arjun is designed to evoke a sense of devotion while paying tribute to the essence of the film. With a blend of premium fragrances, the agarbattis aims to elevate everyday prayers and spiritual rituals. The pack features an exclusive image of Allu Arjun as Pushpa making it must have for both fans and devotees alike. The pack will first be launched in the South Indian market, followed by its expansion to other pan-Indian markets through e-commerce channels.


    Mansi Praharaj

  • Sachin Tendulkar Joins Sugar.fit as Brand Ambassador and Investor to Promote Diabetes Management and Healthy Living

    Sachin Tendulkar Joins Sugar.fit as Brand Ambassador and Investor to Promote Diabetes Management and Healthy LivingBengaluru, 04th October 2024: Sugar.fit, a health-tech startup dedicated to managing and reversing Type 2 and Pre-diabetes announced the onboarding of the legendary cricketer, Sachin Tendulkar as its brand ambassador and strategic investor. Through a holistic, science-backed, and data-driven digital health experience, Sugar.fit has revolutionized diabetes care treatment with its first-of-its-kind evidence backed treatment options. This strategic partnership with Sachin Tendulkar will aid Sugar.fit in in its journey as a groundbreaking force in the battle against Type 2 diabetes.

    Overtime Sugar.fit has made significant strides in the space of outcome driven Diabetes care solutions. Over 51,000+ paid subscribers are on their platform under the guidance of 100+ doctors and 300+ coaches. This holistic approach to diabetes care has yielded positive health results for users – 90%* of them see a reduction in their sugar levels while also reducing their reliance on medicines. Sugar.fit has also recently launched a range of products such as Sugar Control Atta, Sugar Control Rice, Diabetes Protein Powder, Sugar Control Juice and Sugar Control Vinegar. These products are designed to support better blood sugar management and overall health for the complete family, complementing its holistic approach to diabetes care.

    Madan Somasundaram and Shivtosh Kumar, Co-founders of Sugar.fit, say, “We are deeply honoured to welcome Sachin Tendulkar as our brand ambassador and equity partner. His unwavering commitment to fitness and healthy living resonates with our mission. At Sugar.fit, we see the struggles of those battling diabetes every day, and it is our passion to help them regain control of their health. With Sachin by our side, we believe we can inspire more people to take charge of transforming their lives.”

    This alliance is an alignment of Sugar.fit’s commitment to providing effective, sustainable solutions for diabetes reversal and management along with Sachin’s vison of a fitter and healthier India. As part of this partnership, Sachin Tendulkar will serve as the face of Sugar.fit and represent its overall diabetes management program.

    Sharing his thoughts on the partnership, legendary cricketer Sachin Tendulkar said, “Sugar.fit is a brand that shares my vision for a fit and healthy India. Their aim to change how people perceive diabetes and help them take preventive or even curative care will certainly help to battle diabetes that affects millions in India and I am truly happy to be part of their mission. Together with Sugar.fit, I hope to inspire people to make lifestyle changes that can lead to a heathier India”.

    This collaboration strengthens Sugar.fit’s brand image in the digital health space and solidifies its market presence as a reliable and consumer-focused diabetes care brand. The innovative approach by Sugar.fit has set a new benchmark in diabetes care by transforming thousands of lives.

    *Analysis based on the 90-day outcomes of clients with A1c levels greater than 8% and Random Capillary Glucose readings exceeding 8%.


    Mansi Praharaj

  • School: Holidays announced in all junior colleges from 6 October to 13 October

    Examinations are going on in many parts of the country and in the meantime, there is news of relief for the students of junior colleges of Telangana state. The Telangana State Board of Intermediate Education (TSBIE) has announced holidays in all junior colleges from October 6 to October 13.

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    For which colleges have the holidays been announced?

    This announcement will apply to all government, private, aided, unaided, cooperative and welfare colleges in the state. These also include institutions like TG Residential, TG Social Welfare Residential, TG Tribal Welfare Residential, TG Model School, TG BC Kalyan, TMRJC, KGBV and Protsahan Junior College. All these colleges offer two-year intermediate courses.

    What is said in the notice?

    According to the official notice, there will be a holiday in junior colleges from October 6 to October 13, 2024, and all colleges will reopen on October 14, 2024. The principals of all the colleges have been asked to strictly follow this instruction.

    Monitoring observance of holidays

    Along with this, all the District Secondary Education Officers (DIEOs) have been directed to ensure that the college managements strictly adhere to this holiday schedule. Students in junior colleges in Telangana will get the benefit of the first term holiday, which may ease their exam stress a bit.

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    Schools Closed: All schools will remain closed for two days today and tomorrow, government issued order


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  • How Entrepreneurs Are Leveraging Social Capital for Faster Growth

    By Sakshi Kalani, CA turned CEO of a Marketing agency, Savy Click

    Sakshi Kalani, CA turned CEO of a Marketing agency, Savy Click

     

    In the constantly evolving entrepreneurial landscape, a more subtle but powerful strategy is emerging: silent scaling. Instead of depending on heavy advertising or quick scaling strategies, entrepreneurs are instead leveraging social capital to drive significant growth hence discovering that the power of human connections can often be the key to long-term success.

    1. Building Loyal Communities

    At the heart of silent scaling is the capacity to build and maintain loyal communities. Multiple brands via events, interactive sessions and online presence have created substantial client bases by interacting honestly with their target audience. This helps the brand to expand naturally, with customers becoming champions and spreading great word-of-mouth without the need for large marketing budgets.

    1. Leveraging Networks

    Silent scaling is heavily dependent on creating valuable networks. Entrepreneurs are increasingly focusing on developing meaningful partnerships built on trust and shared values. Over the years, companies have effectively used their networks to receive mentorship, resources, and business leads, boosting their growth without requiring a major initial investment.

    1. Partnership for Strategic Expansion

    Frequent collaboration and curating strategic partnership is necessary for silent scaling. Rather than going in alone, entrepreneurs are inclined towards teaming up with like-minded businesses or influencers that can help them access new markets and audiences. These strategic relationships enable brands to access wider audiences with minimal financial investment, demonstrating how partnerships can drive growth.

    Silent scaling represents a shift in how entrepreneurs think about growth. It’s no longer about how loud you can shout, it’s all about how well you can listen, connect, and build. By emphasizing social capital, entrepreneurs are realizing that quiet, trust-based growth leads to long term success.


    Neel Achary

  • India’s foreign exchange reserves this week cross $700 billion for first time

    india, india forex reserves, rbi, foreign exchange reserves, fii, fpi, fdi, modi govt, arun jaitley, india trade

    India’s foreign exchange reserves cross $700 billion for first timeINDRANIL MUKHERJEE/AFP/Getty Images

    Despite geo-political uncertainties, the investors’ confidence remained intact in India’s growth story as the country’s foreign exchange reserves surpassed $700 billion for the first time, reaching $704.89 billion in the week ending September 27, the Reserve Bank of India (RBI) data showed on Friday.

    The forex surged $12.59 billion, which is the largest weekly rise since mid-July 2023.

    With this, India joins the ranks of only three other countries – China, Japan, and Switzerland – which have crossed the $700 billion threshold in reserves.

    As per the central bank, foreign currency assets (FCAs) increased by $10.4 billion, bringing the total to $616 billion. Gold reserves also witnessed a rise of $2 billion, reaching $65.7 billion.

    According to the RBI’s Weekly Statistical Supplement, Special Drawing Rights (SDRs) experienced a modest increase of $8 million, reaching $18.547 billion. The country’s reserve position in the International Monetary Fund (IMF) witnessed a slight decrease of $71 million, settling at $4.3 billion for the week.

    World Bank

    Foreign inflows into the country this year have reached $30 billionIANS

    Foreign inflows into the country this year have reached $30 billion. Looking ahead, India’s forex reserves are projected to grow further. India’s strong forex will boost its economic growth trajectory by strengthening its position internationally, drawing in foreign investments, and promoting domestic trade and industry.

    Despite global economic headwinds and deepening geopolitical uncertainties, the forex reserves are at record all-time high levels. The rupee is now the most stable currency among major economies. The country is currently seeing strong domestic flows. FPI flows into debt markets have also picked up. The positive FPI flows have helped in achieving record forex levels in the country. This is set to create external sector resilience and boost the economy across sectors. The substantial foreign exchange reserves will provide the RBI with greater flexibility in monetary policy and currency management.

    (With inputs from IANS)

  • Airline Seat Selection Fees: During flight web check-in, you can choose your favorite seat without paying any money, follow these tips

    Before traveling by domestic or international flight, everyone hesitates, even if a little, when paying extra charge for the preferred seat during web check-in. No one likes an already expensive flight and then paying extra charge for choosing one’s seat.

    Every passenger wants to avoid this unnecessary expense, but he does not know any solution. However, there are some easy and smart ways, by trying which you can not only save money during flight web check-in but can also get a good seat for your flight.

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    9 easy ways to get a good seat on a flight without spending extra money

    We’ve all been through the situation of having to pay extra to select a seat before we check-in online for a flight. It’s frustrating to face. But with some smart strategies, you can save the money you pay to select a seat. From timing your check-in to using loyalty programs, there are some easy ways to get a good seat without spending extra money. Let’s take a look at some easy tips that will help you save money the next time you check-in for a flight.

    1. Choose an airline with the option to choose a free seat

    Not all airlines charge for seat selection. Many airlines, including Air India, offer this facility, especially on domestic routes. Budget airlines often charge for seat selection, but some airlines include it in the ticket price. Therefore, before booking a ticket, one should check the airline’s policy to know whether there is a charge for seat selection or not.

    2. Wait for the free seat selection window to open

    Many airlines offer free seat selection. You may need to wait 24-48 hours before your flight to avail of this as this is when the web check-in window opens. At this time, the airline releases seats that were previously reserved for paid selection. So, log in as soon as the web check-in opens to increase your chances of getting a good seat for free.

    3. Choose the random seat selection option

    During the web check-in process, some airlines automatically give you a seat for free if you don’t choose a specific seat. This option is usually available if you don’t have a particular preference for your seat. If you don’t mind not getting a window or aisle seat, letting the airline choose your seat can also be a good way to avoid extra charges.

    4. Join the airline’s loyalty program

    Frequent flyer programs often offer benefits such as free seat selection. If you are a member of an airline’s loyalty program, you may be eligible for free seat selection depending on your status. Even entry-level memberships sometimes include such benefits. So it may be worth signing up for an airline’s loyalty program.

    5. Book in high fare class

    Some fare classes automatically include seat selection as part of the package, while basic economy or saver fares often charge extra for seats. Higher fare classes may offer free seat selection. Compare fare classes when booking to see if paying a little extra could help you save money later on when choosing a seat.

    6. Avoid peak air travel times

    During holidays or peak travel times, airlines charge more for every feature, including seat selection. If you have flexible travel plans, consider flying during off-peak times as there may be less competition for seats, making the option of choosing a seat for free more readily available.

    7. Keep an eye on promotional ads too

    Sometimes airlines run ads or offer deals that include free seat selection, even for budget fares. Keep an eye on airline ads and offers while booking. Signing up for newsletters or following airlines’ pages on social media can help you keep abreast of these special deals and offers.

    8. Take the service of airlines that offer bundle or combo packages

    Many budget airlines charge a fee for seat selection, while some airlines offer bundles or combo packages. They include the seat selection fee in the fare price. So while booking, do check whether taking an inclusive package will be a wise decision in terms of seat selection, baggage and other expenses.

    9. Do an early check-in

    -You are more likely to get a free seat of your choice if you check-in as soon as the web check-in window opens, usually 24-48 hours before the flight. During this time airlines release unsold seats and you will have a better chance of getting a window seat for vacant seats.


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  • Middle East Tensions Stir Global Markets, Investors Advised to Stay Calm

    IPO market buzz continues next week with 3 new public issues

    Middle East conflict: Stock investors advised to stay calmIANS

    The recent escalation of tensions in the Middle East has sent shockwaves through global markets, including India’s, causing a surge in volatility and a significant impact on indices. The situation, which has seen crude oil prices rise by over 5% in just two days, has prompted market observers to advise investors to remain calm, with the expectation that the situation will soon improve. The Indian markets have experienced a particularly tumultuous week.

    The Nifty 50 index has seen a decline of 4.5%, while the Nifty Midcap and Nifty Smallcap indices have fallen by 3.3% and 2.3% respectively. However, not all sectors have been negatively affected. The Nifty Metals index, for instance, has continued its upward trajectory, closing the week with a 0.3% return.

    Global markets have also experienced mixed trading. The Jakarta market reported losses, while the US market closed with losses in Thursday’s session. This global volatility is not an isolated incident but is reflective of the interconnectedness of today’s global economy. Krishna Appala from Capitalmind Research highlighted two major events that have significantly impacted the markets this week. The first is the new futures and options regulations introduced by the Securities and Exchange Board of India (SEBI). The second is the increasing geopolitical tensions between Iran and Israel, which have raised fears of potential disruptions to crude supplies.

    Appala emphasized the importance of having a high-level plan and not reacting in panic to these geopolitical flare-ups. He noted that while these situations may seem critical now, such tensions have arisen before. This advice is particularly pertinent given the historical context of geopolitical tensions and their impact on global markets.

    For instance, the 1973 oil crisis, triggered by geopolitical tensions in the Middle East, led to a severe recession in many countries. On Friday, the Sensex and Nifty closed in the red for the fifth consecutive session, amid worries about the escalating Middle East conflict. The Sensex closed at 81,688, down 808 points, while the Nifty was down 200 points at 25,049.

    Sensex down more than 500 points

    Indian markets have seen a decline, but the Nifty Metals index has continued its upward trajectoryIANS

    Rupak De from LKP Securities noted that the Nifty witnessed a bear attack for the second consecutive day. He pointed out that the next support is seen at 24,750, while resistance is visible at 25,300. According to market analysts, investors are closely monitoring the escalating conflict in the Middle East and have adopted a sell-on recovery strategy. The pessimism on the market is expected to continue in the near term amid rising crude prices and fund flows to cheaper markets like China.

    The escalating tensions in the Middle East have added volatility to global markets, including Indian indices, especially with crude oil prices rising by over 5 per cent in the past two days. This has led to a volatile week for Indian markets, with the Nifty 50 down 4.5 per cent, Nifty Midcap 3.3 per cent, and Nifty Smallcap 2.3 per cent. However, despite the volatility, Nifty Metals continued its upward trajectory, closing the week with 0.3 per cent returns. This resilience in the face of market turbulence is a testament to the sector’s strength and potential for growth.

    The escalating tensions in the Middle East have had a significant impact on global markets, including India’s. However, market observers and experts advise investors to remain calm and not react in panic. They emphasize the importance of having a high-level plan to navigate these turbulent times. As history has shown, geopolitical flare-ups tend to occur periodically, and while they may cause temporary market volatility, they also present opportunities for those who are prepared.

  • Middle East Crisis Wipes Out Rs 14 Lakh Crore from Indian Equity Market

    market

    Indian investors lose over Rs 14 lakh crore in 2 daysIANS

    The escalating conflict in the Middle East has sent shockwaves through the Indian equity market, leading to investors losing over Rs 14 lakh crore in just two trading sessions. This significant downturn is primarily attributed to the geopolitical tensions and the resultant surge in crude oil prices. The Bombay Stock Exchange (BSE) saw a sharp decline in the market capitalization of all listed companies, skewing from Rs 475 lakh crore to Rs 461 lakh crore.

    The Sensex, a benchmark index of the BSE, closed down 808 points or 0.98 per cent at 81,688. Similarly, the Nifty, a key index on the National Stock Exchange, was down 235 points or 0.93 per cent at 25,014. The bearish sentiment was pervasive across sectors, with major companies like M&M, Bajaj Finance, Nestle, Asian Paints, Bharti Airtel, UltraTech Cement, ITC, HUL, Power Grid, HDFC Bank, Reliance, Bajaj Finserv, ICICI Bank and NTPC emerging as the top losers.

    On the other hand, Infosys, Tech Mahindra, Wipro, Tata Motors, Axis Bank, TCS and SBI were the top gainers, indicating a mixed bag of performance across the market. The midcap and smallcap stocks were not immune to the selling pressure either. The Nifty Midcap index closed at 58,747, down 550 points or 0.93 per cent, and the Nifty Smallcap 100 index settled at 18,758, down 193 points or 1.02 per cent. The India VIX, an indicator of market volatility, closed at 14.12, up 7.21 per cent, reflecting the heightened uncertainty and risk in the market. Market experts attribute the bearish sentiment to the escalating conflict in the Middle East and the resultant surge in crude oil prices. Investors have adopted a sell-on recovery strategy, leading to a widespread sell-off in the market.

    market

    Market downturn has been exacerbated by selling pressure from foreign institutional investorsIANS

    The current market downturn has also been exacerbated by the selling pressure from foreign institutional investors (FIIs). On October 3, FIIs sold equities worth Rs 15,243 crore, while domestic institutional investors bought equities worth Rs 12,914 crore on the same day. This indicates a significant pullback from the Indian market by FIIs, adding to the downward pressure on the market. The impact of the Middle East crisis on the Indian stock market is reminiscent of similar historical events where geopolitical tensions have led to significant market downturns. For instance, during the Gulf War in the early 1990s, Indian markets experienced a similar slump due to the surge in oil prices and heightened geopolitical risk.

    The ongoing geopolitical tensions have driven crude prices higher, dampening hopes for a rate cut by the Reserve Bank of India (RBI) in the upcoming policy meeting. This, coupled with noticeable selling by foreign investors, is adding to the market’s strain. While there may be a pause or slight rebound after the recent slide, the overall bias will remain negative unless Nifty decisively reclaims the 25,600 level. The current market scenario underscores the importance of diversification and risk management in investment strategies. Investors need to be cognizant of the potential impact of geopolitical events on their investments and adjust their portfolios accordingly.

    While the short-term outlook for the Indian equity market remains uncertain due to the ongoing Middle East crisis, the long-term fundamentals of the Indian economy remain strong. Therefore, investors should adopt a long-term perspective and avoid panic selling during such market downturns. The market dynamics are a testament to the interconnectedness of global economies and the influence of geopolitical events on financial markets.

  • Wooden Street Celebrates Grand Opening of their 100th Store

    Wooden Street, India’s leading destination for premium furniture and home décor, is proud to announce the opening of its 100th store in the City of Lakes, Udaipur. This is a landmark achievement that highlights its remarkable growth and success.

    WOODEN STREET

    The brand, which operates under a Company Owned Company Operated (COCO) model, now boasts over 100 stores across the country, reinforcing its presence as a dominant player in the Indian furniture industry.

    While the majority of its stores are located in metropolitan cities, the company is also expanding its footprint to tier-1 and tier-2 cities to meet the growing demand for premium furniture and home decor.

    Speaking on the occasion, Lokendra Ranawat, CEO and Co-Founder of Wooden Street, said, “ We wouldn’t have reached this milestone without the trust and support of our customers, partners, and team members. As we move forward, we are committed to continuing to innovate and deliver the best possible experience to our customers while staying true to our origins. We are excited about the future and what’s next for Wooden Street,” added Lokendra Ranawat.

    Future Plans – Onward to New Horizons

    Wooden Street’s 100th store is just the beginning of the company’s ambitious expansion plans. The brand aims to establish another 200 stores in upcoming years, focusing on enhancing customer experience both in-store and online.

    Since its inception, the brand has been known for its focus on high-quality and designer furniture. Looking ahead, they have big plans to strengthen their R&D and manufacturing ecosystem, which currently spans over 15 lakh sq ft. This will ensure that customers continue to enjoy innovative designs and exceptional craftsmanship.

    Launch of New Campaign – “We’re Closer Than Ever”

    To celebrate this occasion, Wooden Street has launched an exciting campaign titled “We’re Closer Than Ever,” which emphasizes the company’s mission of expanding accessibility to premium furniture across India. The campaign is unique in its execution—entirely created using CGI and AI technology.


    Rekha Nair