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  • Leading Crypto Exchange WazirX Releases Bi-Annual Transparency Report Highlighting Growth And Compliance Focus


    Rajagopal Menon, Vice President, WazirX

    MUMBAI: WazirX, India’s largest crypto exchange by volume, has published its 6th Transparency Report for the period of October 2023 to March 2024. The report provides an overview of the company’s recent activities and its adherence to compliance standards. WazirX has continued its efforts to maintain a secure platform for trading virtual digital assets (VDAs), with a focus on compliance with regulatory requirements. The company has been actively working with regulators and law enforcement to support the development of a regulatory framework that benefits the VDA ecosystem.

    Commenting on the report, Rajagopal Menon, Vice President, WazirX said, “At WazirX, we are dedicated to protecting users while fostering innovation in India’s VDA ecosystem. Our latest transparency report is indicative of this ethos. Through proactive collaboration with regulators, law enforcement agencies, industry bodies, and other stakeholders, we are paving the way for positive regulations that can unlock the transformative potential of blockchain and crypto technologies across sectors. In the months to come, we will continue establishing robust security protocols, engaging with policymakers to build an appropriate regulatory framework, and promoting crypto literacy.”

    Key Highlights from the Report:

    Trading volume saw an increase of 217% compared to the previous six months

    New user registrations grew by 122%

    March 2024 witnessed the highest trading volume of over $400M, whereas December 2023 saw the highest sign-up rates

    WazirX added 16 new tokens and 30 new trading pairs to its offerings

    Prioritizing customer satisfaction, WazirX’s dedicated customer support team addressed more than 158,900 inquiries during the reporting period

    The company responded to 1,700 requests from Indian and foreign law enforcement agencies, maintaining a 100% compliance rate

    A swift Turnaround Time of 22 minutes for responding to Law Enforcement Requests

    The company also trained officials from the Joint Cyber Crime Coordination Teams (JCCT) Northeast, Assam Police and I4C MHA on the security aspects of crypto

    As a member of the Bharat Web3 Association, WazirX contributed to policy discussions to encourage the adoption of Web3 and blockchain technologies

    Participated in the International Startup Summit

    WazirX collaborated with TaxNodes and GoSats, empowering the youth at IIT Bombay’s Techfest through a focused workshop on Crypto Trading

    Also collaborated with TOKEN and HTX DAO for conducting Learn and Earn campaigns

    As the crypto exchange ecosystem continues to evolve, WazirX remains committed to ensuring a safe and transparent trading environment for its rapidly growing user base.

    The full transparency report can be accessed through this link: https://wazirx.com/blog/wp-content/uploads/2024/04/WazirX-Transparency-Report-Edition-6.pdf

  • Krishnakumar Sivagnanam: Leading the Transformation in ERP & GRC Solutions Architecture

    Krishnakumar Sivagnanam

    Most of us have heard about ERP software at some point or another. While some may not fully grasp their usefulness, ample data and facts about their benefits for businesses are readily available on the internet. Research indicates that businesses adopting cloud-based ERP solutions experience a substantial increase in profitability and a faster time-to-market for new products and services. The ERP market was valued at $63.33 billion in 2022 and is projected to reach $187.79 billion by 2030, with that said, the significance of ERP experts or ERP solutions architects become clear. They play a crucial role in designing and implementing tailored ERP solutions that meet organizational needs, ensuring efficiency, scalability, and long-term success. When such professionals come with two decades of rich experience in the field, they become vital assets for any organization or industry. Acclaimed Solutions Architect Krishnakumar Sivagnanam began working on ERPs and GRC when they were relatively less known, but today, given his extensive experience and the scale of projects he has handled, he is undoubtedly a valuable asset for any business.

    Solutions Architect Par Excellence:

    With a strong background in Enterprise Resource Planning (ERP), Governance, Risk, and Compliance (GRC), Cloud migration as well as web applications, Krishnakumar has played a crucial role in leading application modernization initiatives and implementing innovative systems throughout his career. His practical approach and technical proficiency have been key factors in his success.

    Krishnakumar’s impact spans various domains, including Manufacturing, Supply Chain, Marketing & Sales, Healthcare, Finance, and HR where he has contributed for globally recognized Fortune 500 clientele while working for prestigious tech giants in the United States of America and India. He is particularly passionate about harnessing the power of disruptive Cloud, ERP and GRC technologies to drive organizational transformation. His adeptness with Cloud technologies has enabled businesses to achieve greater scalability, efficiency, security, and stability in their operations.

    Unmatched Achievements:

    A noteworthy aspect of Krishnakumar’s expertise lies in his proficiency with ERP, GRC and Cloud. He has consistently assisted clients in developing robust systems that integrate multiple data sources into large warehouses, automate processes, and enhance tracking mechanisms, facilitating more informed decision-making on a global scale.

    Krishnakumar’s professional journey is marked by several remarkable accomplishments. He led a successful cloud migration initiative at one of the largest food and beverage manufacturers in USA, resulting in significant reductions in on-premise servers and associated costs, thereby improving operational efficiency. His dedication also ensured achieved 100% Customer Satisfaction over consecutive years. In his application modernization initiatives, he seamlessly integrated ERP and GRC features, an approach that has garnered widespread acclaim and recognition.

    At one of the largest locomotives manufacturers in USA, Krishnakumar made substantial improvements in productivity by automating global item activation processes, streamlining workflows, and approvals. He further optimized report dashboard performance at one of the largest manufacturers in polymer shapes industry in USA, enhancing efficiency through data synthesis and interface optimization.

    Awards and Recognition:

    Krishnakumar’s contributions to the field have garnered recognition, including awards such as the IT Professional of the Year at the 2023 Globee Information Technology Awards and the Man of Excellence Award 2023 by the Indian Achievers’ Forum. He has also been honoured as the Technical IT Professional of the Year at the 2023 Globee Golden Bridge Awards. A distinguished figure in the field of Information Technology, He is recognized as a Fellow of the British Computer Society, a Fellow of the Royal Society of Arts, Manufactures, and Commerce and a Senior Member of the IEEE.

    Academic and Community Contributions:

    Krishnakumar graduated his Master of Computer Applications degree from Bharathidasan University in India. Beyond his professional endeavours, Krishnakumar actively engages with the IT community. He serves as a Director at the IEEE Northern Virginia Section and participates as a judge in renowned hackathons like HackHarvard and HackMIT. He also participates as judge for the prestigious awards such as Globee, Stevie, Edison, IEEE USA special awards and Future City finals. Additionally, his insights and expertise are shared through articles published in reputable publications such as Workforce Solutions Review (WSR), the International Association for Human Resource Information Management (ihrim.org) journal. He has also co-authored research articles published in respected journals.

    In essence, Krishnakumar Sivagnanam is an extraordinary seasoned IT professional with a wealth of experience and expertise in cutting edge ERP, GRC, Cloud and WebApp technologies. His pragmatic approach, technical proficiency, and dedication to driving innovation have made him a respected figure in the industry.

  • Why Is NIEM Leading the Way in Event Management Education

    Pune, twenty sixth March 2024; NIEM The Institute of Event Management – A imaginative and prescient crafted by Dr. Hoshi Bhiwandiwalla, established in 2000, Asia’s main occasion administration institute, famend for its progressive method. Dr. Bhiwandiwalla’s contributions, honored with the Rajiv Gandhi Rashtriya Ekta Award, have elevated NIEM’s stature, incomes accolades like the EEMAX Global, Maharashtra Gaurav Award to call just a few.

    NIEM The Institute of Event Management 5

    NIEM college students experience was showcased at their in-house occasion, the Event Manager of the Year Award on March fifteenth, attracting over 650 attendees. Participants from famend establishments like D. Y. Patil College, JSPM University, MIT World Peace University, Prof. Ramkrishna More College, MMCC, AIMS College, Pratibha College, Modern College, Symbiosis College, VIT College, VIIT College competed fiercely, with Marathwada Mitra Mandal College, Symbiosis College of Arts and Commerce, and Allana Institute of Management Science rising as winners.

    The occasion featured charming performances, highlighting NIEM college students distinctive organizational expertise. Distinguished company like Sharad Sankla, TMKOC fame, and Dr. M. D. Lawrence, Vice Chancellor at Allana Institute graced the event, including to its status.

    The institute gives industry-recognized programs masking Event Production, Marketing, Accounts, Set Designing, Presentation Skills, Sound and Light Production, Wedding Planning and Decor, and far more emphasizing sensible coaching with 70% of the curriculum devoted to hands-on expertise. While the celebration was joyous, Dr. Hoshi Bhiwandiwalla’s absence served as a poignant reminder of his visionary management. NIEM pays homage to his enduring legacy and invitations people to contribute to its ongoing excellence in occasion administration schooling.

    As NIEM celebrates this milestone, it invitations aspiring occasion managers to hitch its legacy. Only college students at NIEM get the alternative to work on famend occasions like Filmfare, Zee Cine Awards, IPL, National and International Destination Weddings, Live Concerts, and extra. NIEM additionally proudly boasts its 97% placement observe report 12 months after 12 months in occasion planning & manufacturing, marriage ceremony decor & design, artist administration firms, luxurious occasion venues, and extra. Admissions for the 2024-25 batch are open, providing people obsessed with occasion administration a possibility to embark on a transformative academic journey.

  • Hareen Venigalla: Leading the Charge in AI-Driven Personalization

    Hareen Venigalla

    In the ever-evolving landscape of artificial intelligence (AI) and machine learning (ML), Hareen Venigalla stands as a trailblazer, leveraging his 12+ years of experience to revolutionize search, recommendation systems, and personalized experiences. With a robust educational background and a track record of spearheading innovative solutions at tech giants like Uber, Apple, Amazon, and eBay, Venigalla has left an indelible mark on the field of AI-driven personalization.

    Educational Foundation and Academic Excellence:

    Venigalla’s foray into the world of AI commenced with a Master of Science in Computer Science from the esteemed University of Illinois at Chicago. Throughout his academic journey, he immersed himself in the complexities of machine learning, natural language processing, and information retrieval, establishing a solid foundation for his future pursuits in the field. His academic background not only equipped him with a solid theoretical foundation, but also ignited a deep passion for innovation and a relentless determination to utilize state-of-the-art technologies to solve practical challenges.

    Trailblazing Career Highlights:

    Venigalla’s career trajectory is a testament to his dedication to advancing the field of AI-driven personalization. As a Senior Applied Science Manager at Uber Eats, he leads a diverse team of experts in search, shopping, and growth. Under his leadership, Uber Eats has witnessed a remarkable increase in revenue and user retention, thanks to innovative ML solutions and infrastructure improvements. Venigalla’s strategic vision and technical expertise have been instrumental in driving the evolution of Uber Eats’ personalized recommendation systems, ensuring that users receive tailored experiences that meet their individual preferences and needs.
    Prior to his role at Uber, Venigalla served as an Applied Science Tech Lead at Apple, where he led efforts to enhance auto-complete ranking and recommendation systems for Apple Maps. His contributions resulted in a significant boost in user engagement, with improvements of over 30% in key metrics. Venigalla’s ability to leverage AI and ML algorithms to deliver highly relevant and personalized recommendations has been a driving force behind Apple Maps’ continued success and growth in the highly competitive navigation market.

    At Amazon’s A9 Inc., Venigalla played a pivotal role in improving relevance for Amazon Business users. His expertise in machine learning and deep learning helped create a new auto-complete system and diversify search results, enhancing the overall user experience. Venigalla’s innovative approach to AI-driven personalization has enabled Amazon Business to better understand and anticipate the needs of its users, resulting in increased customer satisfaction and loyalty.

    Driving Innovation and Impact:

    Venigalla’s career is a testament to his exceptional ability to come up with innovative and impactful solutions. During his time at eBay Inc, he implemented modules that enhanced search relevance by personalizing and contextualizing the results. Additionally, he worked on developing machine learning models to handle tail queries with limited user activity. Through the power of AI and ML techniques, Venigalla revolutionized eBay’s search capabilities, resulting in a seamless user experience and improved conversion rates.

    His academic pursuits, such as his thesis on content selection from semantic web data, highlight his commitment to pushing the boundaries of AI-driven personalization. Venigalla’s research contributions have garnered recognition through numerous publications and presentations, showcasing his unwavering dedication to expanding the frontiers of knowledge in his field. Through his unique ability to connect academia and industry, Venigalla has been instrumental in bringing cutting-edge research to life and making a tangible difference in the world.

    Vision for the Future:

    As Venigalla continues to navigate the dynamic landscape of AI-driven personalization, his vision remains clear: to leverage cutting-edge technologies to deliver personalized experiences that delight users and drive business outcomes. His blend of technical expertise, strategic leadership, and a passion for innovation positions him as a driving force in shaping the future of AI-driven personalization. Venigalla envisions a future where AI-powered recommendation systems anticipate users’ needs and preferences with unprecedented accuracy, creating seamless and intuitive experiences across all digital touch points.

    Conclusion:

    Hareen Venigalla’s journey exemplifies the transformative power of AI and ML in shaping personalized experiences across diverse domains. From his academic pursuits to his impactful roles at tech giants, Venigalla’s dedication to driving innovation and delivering tangible results has cemented his legacy as a pioneer in AI-driven personalization. As he continues to push the boundaries of what’s possible, Venigalla remains at the forefront of revolutionizing how we interact with and experience technology in our daily lives. Through his visionary leadership and ground-breaking contributions, Venigalla is shaping the future of AI-driven personalization and paving the way for a more intelligent and personalized digital experience for all.

  • Pramodkumar Nedumpilli Ramakrishnan: Leading the Way to a Brighter Future in Retail and Health

    Pramodkumar Nedumpilli Ramakrishnan

    As Steve Jobs famously mentioned, “Let’s go invent tomorrow as a substitute of worrying about what occurred yesterday;” tech individuals at all times deal with what needs to be carried out at the moment to present the finest options to industries tomorrow. Technology has modified the present situation of industries and methods of fixing issues. In this quickly altering period of expertise, tech trailblazers do magic in Cloud Computing, Cloud Architecture, Software Engineering, and so on. and IT professionals can innovate the finest tech functions to serve the finest in every sector!

    Meet, Pramodkumar Nedumpilli Ramakrishnan, a seasoned IT skilled, who has demonstrated his significance in Cloud Services. As a Cloud Ops Architect, he works for a multi-stage microservices product in the market, e-commerce, and healthcare industries. Along with the principal space of saving on the cloud bills, Pramod has proved his capability of not solely stripping down the prices but additionally reaching the fascinating targets.

    Glorious Professional Journey Started

    Pramodkumar Nedumpilli Ramakrishnan has began his skilled journey as a Research Associate at Amrita Research Labs, then he has by no means regarded again. In Wipro, he has labored as a Technical Head. As a DevOps Developer at Macy’s and Sr DevOps Consultant/Architect at Litmus7 Systems Consulting, he has achieved benchmarks in the discipline of expertise and synthetic intelligence. He has additionally printed a analysis paper on “Enhancing Retail Efficiency With Generative Artificial Intelligence” in the International Research Journal of Modernization in Engineering Technology and Science. His Research Paper highlights the helpful functions of GenAI by providing a thorough evaluation and evaluation of the benefits and difficulties discovered in these investigations. The examine goes into extra element relating to the implementation strategies of GenAI. It additionally discusses the sensible results of GenAI on retail metrics and offers substantiation for the effectivity good points ensuing from this expertise. He can be a Microsoft-certified Azure Administrator Associate. Recently Pramod has accomplished the certification of ChatGPT with Python: Build a Chatbot With the OpenAI API to innovate expertise in accordance to the business wants with the assist of AI.

    Career Insights: Pramodkumar Nedumpilli Ramakrishnan As An Expert

    With his 20+ years of expertise in the IT business, Pramod has achieved the DevOps, ATG Product Suite (Commerce), JAVA, J2EE Development, and Infrastructure middleware administrations and operations. Pramod has in his resume firm names like Walmart, Macy’s Inс., Supportenors, and well being corporations (well being organizations) that are well-known by everyone. In the retail business, he performed a vital position at the time that he steered and did cloud implementations for the firms, Macy’s and Sephora. He has launched the cloud operations and microservices orchestration methodology in these organizations which in flip helps them to exploit the scalability, flexibility, and agility in their retail operations. His in-depth understanding of the Infrastructure surroundings has made him able to supporting many E-commerce platforms to succeed with varied instruments and expertise.

    Influencing Industries and Advancing Standards: Pramod As A Cloud Architect

    Concurrently, Pramod continues to excel as a Staff Software Engineer at Walmart-Sam’s Club, influencing the business and advancing requirements along with his management and technical experience. As a cloud architect, he offers management oversight on the optimization course of, facilitating venture goals and compliance with present finest practices in the business. The incontrovertible fact that he got here up with a method of linking the microservice software logs with Splunk serves as a sign of how severely he makes certain that the effectivity and reliability of cloud infrastructures are one thing that he pays shut consideration to.

    Pramod’s Contribution To Healthcare Industry

    For the healthcare business, Pramod has illustrated his technical experience and management by main the venture of the growth of picture archival techniques for DICOM servers and Picture Archiving and Communication Systems (PACS). Healthcare area being a discipline of competence of his candidate, he grew to become possessor of the crucial data and was supplied with the important concepts on software program engineering and venture management, which has consequently supplied him with the alternative to contribute to the growth of software program and to supply options in the discipline of healthcare.

    After all his experiences, Pramod confessed, “What retains me on the transfer is my everlasting affection for innovation coupled with the unbreakable promise to rework the enterprise into actuality, whether or not it’s the well being or actual property sectors, the purpose has at all times been to use expertise to remedy intricate conundrums and outcome to change for a lot better.”

    It is Pramod’s swift changeover from well being care to retail that offers a clear image of his adaptability and versatility to face challenges. Through his previous expertise with expertise work and innovation, he has an unbelievable viewpoint on expertise and innovation, which permits him to assemble options to complicated issues with arithmetic ease.

    Optimization of Cloud Costs

    Besides Pramod’s experience in microservice implementation and his observe report of business expertise, he additionally possesses a vital sturdy capability to optimize cloud prices. Through value evaluation and fine-tuning of every element in the cloud infrastructure, he has been a recreation changer for a number of organizations due to his capability to remove costly nonsensical expenditures and drive them in direction of value effectivity.

    Among many, Pramod stands out due to his very good technical expertise and expert management that permit him to function a trusted advisor. He will be likened to a prime athlete in the house of cloud networking and connectivity due to his tenacity to experiment with new and novel concepts, which has made him acknowledged as an innovator in this discipline.

    About Pramodkumar Nedumpilli Ramakrishnan:

    Pramodkumar Ramakrishnan has a lengthy historical past in the tech sphere of about 20+ years, a historical past that entails the retail area in addition to the well being area. At current, Pramod works as a Staf Software Engineer at Walmart-Sam’s Club the place he has positioned himself as a outstanding chief whose progressive concepts have contributed to assembly organizational goals. And, solid by the achievements of his previous, he’s relentlessly making an attempt to convey revolution into the world of tech and to function a position mannequin for younger innovators.

    For additional details about Pramodkumar Nedumpilli Ramakrishnan, please contact:
    Pramodkumar Nedumpilli Ramakrishnan, Cloud Ops Architect, Walmart Inc., attain out to him on his LinkedIn Profile “Pramodkumar Nedumpilli Ramakrishnan“

  • One Inc Forms Technology Integration with Leading Insurance

    FOLSOM, Calif.–One Inc, the main fee community for the insurance coverage business, introduced immediately a expertise integration with Sapiens International Corporation, the main international supplier of software program options for the insurance coverage business. The collaboration will end result within the seamless integration of One Inc’s ClaimsPay® and Sapiens ClaimsPro platforms, offering North American insurers with a swift means to implement digital fee administration options.

    The inclusion of One Inc’s ClaimsPay resolution will empower insurance coverage suppliers to effectively distribute claims funds to a variety of recipients. With built-in cellular and net platforms, it gives clients with a contemporary claims expertise that makes use of acquainted cellular expertise similar to Venmo and PayPal, along with direct fee choices.

    The collaboration between One Inc and Sapiens started in 2022, with Sapiens efficiently finishing the event of the pre-built integration for his or her ClaimsPro Property & Casualty platform earlier this yr. Sapiens ClaimsPro permits P&C insurers to unlock highly effective, auditable, and configurable AI-driven automation for all strains of enterprise.

    “We are thrilled that Sapiens positioned its belief in One Inc and our state-of-the-art digital capabilities to satisfy the fashionable requirements of digital funds and rising buyer expectations inside the insurance coverage business,” mentioned Ian Drysdale, CEO of One Inc. “As insurers adapt their enterprise fashions and processes to leverage the thrilling potential of digital automation, this integration will additional reinforce our mutual dedication to offering an enhanced buyer expertise, aligning seamlessly with an unwavering dedication to excellence.”

    “We firmly consider that One Inc is the perfect accomplice to drive the scalability and evolution of our digital platform, guaranteeing that our clients are outfitted with the complete suite of digital instruments required to remain on the forefront of business developments,” said Gayle Herbkersman, Head of North America P&C Insurance Platform Business Unit. “The advantages of the mixing embody enhanced buyer expertise and digital engagement, and improved reporting and reconciliation, in addition to safety and compliance. By becoming a member of forces, we’re assured we will present environment friendly and cost-effective options to our clients.”


    Rekha Nair

  • Peggy Lillis Foundation appoints leading C. diff Experts and Clinicians to its Board of Directors

    NEW YORK, NY (February 13, 2024)—Peggy Lillis Foundation (PLF), a nationwide non-profit group advocating for consciousness and training for Clostridioides difficile (C. diff), proclaims the appointment of three new members to be a part of its board of administrators: Paul Feuerstadt, MD, Debbie Trinker, BA, JD and David Shlaes Ph.D., MD.

    “We are delighted to welcome Dr. Feuerstadt, Dr. Shlaes and Mrs. Trinker to our board of administrators. They every deliver a wealth of data and a novel perspective to the struggle towards C. diff,” mentioned PLF President Dr. Gerard Honig.

    Paul Feuerstadt, MD, joins PLF’s board of administrators, bringing with him a deep medical data of C. difficile an infection and different infections of the small and giant bowel. Dr. Feuerstadt acquired his M.D. from Weill Medical College of Cornell University. From there, he accomplished his internship and residency in Internal Medicine at New York Presbyterian Hospital/Weill Cornell Medical Center. After finishing his Internal Medicine residency, Dr. Feuerstadt joined the Montefiore Medical Center on the Albert Einstein College of Medicine in New York the place he accomplished his Gastroenterology fellowship. Dr. Feuerstadt started with the PACT Gastroenterology Center, a associate of Hartford Healthcare Medical Group, in 2011. His particular pursuits embody C. difficile an infection and different infections of the small and giant bowel, fecal microbiota transplantation (FMT), ischemic illnesses of the intestine, and different illnesses of the colon and small bowel, together with Irritable Bowel Syndrome (IBS)

    Previous Senior Vice President of Regulatory Affairs at Rexall Sundown, Inc. and Kemin Health, L.C, Debbie Trinker additionally joins the board of administrators at PLF—bringing together with her over 26 years of home, worldwide authorized, and regulatory expertise with FDA-regulated merchandise. These positions included transactional and IP expertise, and submissions to FDA, FTC, USDA and worldwide and state regulatory our bodies on e.g., security, claims substantiation, scientific trial knowledge, labeling, opposed occasions, remembers, inspections and Warning Letters. She has served as an officer and member of the Executive Board and Board of Directors of the Council for Responsible Nutrition and has revealed and made shows in areas of FDA-regulated merchandise. Debbie has a B.A. from Northwestern University and a J.D. from Georgetown University Law Center.

    Dr. David Shlaes, Ph.D., MD, has had a 40-year profession in anti-infectives, spanning academia and trade with a long-standing scientific curiosity in antimicrobial resistance. Dr. Shlaes educated in infectious illnesses at Case Western Reserve University in Cleveland. He then joined the school and in the end turned a Professor of Medicine. Dr. Shlaes left academia to change into Vice President for Infectious Diseases at Wyeth Pharmaceuticals in 1996. He was a member of the Forum for Emerging Infections of the National Academy of Sciences for seven years. In 2002, Dr. Shlaes turned Executive Vice President, Research and Development for Idenix, Pharmaceuticals, an organization centered on the invention and growth of antivirals. In 2005, he established a consulting firm. During his profession, he contributed considerably to the invention and growth of tigecycline, avibactam, eravacycline and lefamulin. Dr. Shlaes is the creator of three books specializing in his scientific curiosity and in depth analysis on antimicrobial resistance. Since his retirement from Anti-infectives Consulting, he has authored a weblog—Antibiotics the Perfect Storm—on Substack. Dr. Shlaes will deliver methodical perception into antibiotic coverage areas in his new board member place with PLF.

    “We have made nice progress in elevating C. diff consciousness, educating and supporting sufferers, and advocating for higher insurance policies, mentioned PLF Chief Executive Officer Christian John Lillis. “These three new board members deliver new insights and strengths to PLF as we glance towards taking the struggle towards C. diff and drug-resistant infections to the subsequent stage.”

    The new additions to PLF’s board of administrators sign the start of one other productive and impactful yr of progress in C. diff training, advocacy and laws. The additions come on the heels of PLF’s most profitable C. diff Awareness Campaign to date. The 2023 “See C. diff” marketing campaign achieved its purpose of reaching 23 million folks with C. diff information and preventative data. Additional milestones reached this yr embody PLF organizing the first-ever FDA patient-led C. diff Listening Session, and the approval of new therapeutics to deal with recurrent C. diff. The three new board members are anticipated to deliver revolutionary concepts for PLF to proceed spreading consciousness and advocacy for C. diff.

    Clostridium difficile, also called C. diff, is a Gram-positive, spore-forming bacterium that colonizes the human colon, leading to Clostridium difficile an infection (CDI) For extra data go to www.cdiff.org


    Rekha Nair

  • Fireside Ventures leads funding round of INR 50 crore in India’s leading mental health organisation, Amaha

    Mumbai, eleventh January 2024: Amaha, India’s leading mental health group (previously referred to as InnerHour), introduced securing a considerable funding of over INR 50 crore as an prolonged sequence A round. This round of funding was led by Fireside Ventures investing INR 36.4 crore in addition to further funding of INR 15+ crore by different strategic buyers. Over time, Amaha has efficiently raised one of the most important investments in mental health in India.

    The Amaha mental health ecosystem gives therapy and look after a spread of mental health circumstances like nervousness, despair, bipolar dysfunction, ADHD, OCD, schizophrenia, and addictions. The organisation was based by psychiatrist and healthcare entrepreneur Dr Amit Malik and joined by social entrepreneur Neha Kirpal as co-founder, to handle the mental health therapy hole prevalent in India with a dedication to creating high quality mental health care and assist accessible to a wider inhabitants throughout geographies.

    Dr. Amit Malik, Founder and CEO of Amaha, expressing his eagerness in regards to the current funding, said, “The INR 50+ Crore infusion helps consolidate Amaha’s place because the leading mental healthcare supplier in India and accelerates the corporate’s strategic enlargement plans, because it continues to handle the dynamic mental health challenges confronted by people, households and organisations throughout the nation. The partnership with Fireside Ventures creates thrilling potentialities for cross-sectoral collaborations, propelling Amaha’s efforts to mainstream mental health entry to all these in want.”

    Ms. Neha Kirpal, Co-Founder and Dr. Amit Malik, Founder & CEO, Amaha

    Ankur Khaitan, Principal, Fireside Ventures mentioned, “At Fireside, our outlook is to search for corporations constructing for well-being and in that context, the house of addressing mental health points is a big unmet want in India. Amaha with their deep scientific experience and distinctive enterprise mannequin throughout digital and offline clinics will be capable of remedy for consciousness and entry to a wider viewers.”

    Over the years, Amaha’s multi-disciplinary group of 150+ mental health therapists and psychiatrists has successfully offered mental health providers in 15+ languages by way of 10,000+ private and group interventions per 30 days and throughout 600+ cities in India. Amaha’s cell app, which has received a number of accolades, together with an award for the “Best App for Good” by Google Play, affords 600+ self-care instruments and 1000+ content material assets to assist people perceive their issues and construct wholesome habits.

    Amaha has in the present day positively impacted over 5 Million lives globally by way of its cell app. With a couple of to offer steady collaborative care to individuals throughout their lifespan, Amaha acquired & partnered with India’s foremost Child and Adolescent mental health organisation Children First two years in the past. With a group of over 60 devoted specialists, Children First has served over 12,000 kids, youth and households for a spread of circumstances together with Autism, ADHD, developmental challenges, self-harm, childhood trauma and others.


    Sujata

  • Elevate Your E-Commerce Game: Expert Strategies for Maximizing Sales and Growth – Insights from a Leading Professional

    Mikhriniso Nigmatullina

    In 2023, the e-commerce market in the United States, for the first time in history, “broke through” the trillion-dollar turnover mark, Comscore experts have calculated. The growth amounted to at least 20 percent compared to the previous reporting period. The development of e-commerce is a long-term trend that has already noticeably reshaped the sales market. It has opened up almost limitless opportunities for progressive check growth for manufacturers and distributors. For marketers, however, it has brought new challenges and forced them to reconsider classic approaches to product promotion. What strategy will maximize checks and profits? Says MIKHRINISO NIGMATULLINA, Strategic Marketing, E-commerce, and business development expert whose portfolio includes VistaPrint (Depositphotos) and P&G.

    E-commerce is a unique process because the sector is constantly growing and changing dynamically. Marketers need to follow trends and reinvent their own strategies and tools constantly, each time looking for the one true, effective approach that will help the product “take off” in the conditions set.

    Mikhriniso Nigmatullina’s biography includes notable successes in P&G and VistaPrint (Depositphotos) on the US market. The first case was the launch of two niche brands and a project to optimize e-commerce processes. In the second case, it was about attracting new clients in the largest market for the company – the American market.

    As a result, her client’s sales grew 300% in a few months. “Creating and maintaining strategic partnerships with clients in the pharmaceutical industry brought an overall increase in sales of 38% and up to 25% in key categories. My banner ad campaign on Facebook and Instagram increased user engagement and brought twice as many visitors to the online pharmacy. Also, my efforts led to creating a budget forecasting system, by which future overspending and limitations could be dynamically calculated,” recalls the expert.

    According to Mikhriniso’s observations, the following factors have the most noticeable impact on sales in the e-commerce segment today:

    Orientation towards digital technologies and online platforms. According to the expert, it is important for marketers to use Search Engine Optimization (SEO) tools to attract traffic; social media to increase audience; paid online advertising to increase brand visibility, and opinion leader marketing to establish trust;

    Remember to track return on investment (ROI). This metric helps to evaluate the effectiveness of the strategy and adjust it in time;

    Effective customer engagement in e-commerce is only possible with content personalization and deep analytics. A marketer needs to have a good understanding of the market layout and the potential of competitors in a particular niche. This knowledge will help make a unique selling proposition (USP) to the customer, closing their needs better than the competitor’s offer. One should remember to adapt to the cultural specifics of a particular region. Customers in different countries have different needs depending on the environment where they live and work;

    Omnichannelization is an important aspect. E-commerce should provide high-quality interaction with the customer on all available platforms. And using a CRM system optimizes consumer interaction, creating a personalized and engaging experience.

    Separately, it’s worth considering that e-commerce is always part of a more global user interaction process. Product promotion strategy in e-commerce must be considered in collaboration with the overall B2C (Business to Clients) business development strategy. Images should be of high quality, search functions should be convenient and utilitarian, and social proof of product value is mandatory (reviews, friendly delivery options, and focus on customer comfort at all product interaction stages).

    According to Nigmatullina, the main features of the strategy developed by a marketer should be, firstly, a systematic and integrated approach. As communication channels, the expert advises to involve equally:

    • E-mail;

    • Social networks (Facebook, Instagram);

    • Website and product applications.

    Cross-platform interaction combines various digital channels and attracts more traffic, among which is the target audience, for which the marketer creates attractive and engaging content.

    Secondly, she urges betting on personalized offers. “To help the marketer – artificial intelligence and advanced analytics will allow you to offer a product that is ideal for a particular client. The better you understand the requests and translate them into a product, the more loyal your customers will be, and the more long-term relationships they will want to build with you,” explains the marketer.

    Last but not least, an equally important element for adoption is innovation. “I am constantly following the latest trends and technologies in the industry and integrating them into sales strategies. This approach not only allows me to stay one step ahead of the competition but also create unique and memorable campaigns. This is how I started to attract key marketing agencies in the U.S. to the company’s product, which allowed me to increase the growth of the customer base and the introduction of a loyalty program to increase the growth of repeat purchases of customers,” explains Nigmatullina. In addition, the expert recommends paying attention to the analysis of data and trends, market research, tracking consumer behavior, prompt adaptation of marketing strategy to rapidly changing conditions, and searching for new points of growth.

  • NEMO Me Named Official Communications App of ‘Web3 On The Sea’ in Goa, Leading the State toward a Fully Integrated Web3 Ecosystem

    NEMO Me Named Official Communications App of 'Web3 On The Sea' in Goa

    namo app

    AUSTIN, TX / GOA, India – DECEMBER 5, 2023: NEMO Me ( the final neighborhood constructing instrument that helps customers curate and consolidate real-life social interactions, as we speak introduced a partnership with Web3 On The Sea, backed by the IT Ministry of Goa, India, to develop into the official communications app for “Web3 on the Sea,” an initiative that goals to draw digital nomads, distant employees, and Web3 builders to make Goa, India the first state totally powered by blockchain and Web3. The state initiative consists of integrating Web3 and blockchain expertise into all related authorities features, schooling, and healthcare in addition to creating and facilitating a strong and 100% tech-enabled ecosystem for startups and firms. The mission additionally consists of creating an environmentally delicate and sustainable surroundings that aligns with UN Sustainable Development Goals (SDG), whereas rising as a world thought chief in Web3 and blockchain expertise.

    NEMO Me, accessible on iOS and Google Play, will assist energy communications for the initiative by seamlessly and securely enabling Goa Web3 neighborhood members who join in actual life to rapidly and securely share and obtain contact data in order to construct a invaluable community and preserve relationships that can advance Goa’s mission. NEMO Me additionally gives a peer-to-enterprise answer for Goa, enabling native retail shops to make use of its expertise to immediately join and comply with up with prospects. As a end result, NEMO Me will probably be instrumental in facilitating communications for Goa, serving to to create a full 360 diploma ecosystem that features tech sources, enterprise capital, market making and mentorship in addition to authorities companies, non-public enterprise, world class tech schooling, Centers of Excellence (CoE) analysis and improvement facilities, crypto forensics, leisure and extra.

    “Our purpose is to ascertain Goa as the world’s largest ecosystem and a hub for Web3 builders, digital nomads and distant employees. We take a large step into the immersive frontier of our Web3 district, the place code meets neighborhood, and prospects are woven into the digital cloth. In this decentralized ecosystem, innovation thrives, connections flourish, and the future is co-created. We welcome NEMO Me to the heartbeat of tomorrow,” mentioned Raj Kapoor, a Co-Founder of the Web3 on the Sea venture. “We have been actually impressed with the effectivity and ease of the NEMO Me app to rapidly and securely join people and assist them construct significant relationships; and we’re happy to accomplice to attach Web3 innovators and encourage them to create and contribute from the vibrant setting of Goa, India.”

    “Embarking on progress, our grand infrastructure venture blends innovation with imaginative and prescient, connecting communities and catalyzing development,” mentioned Harmeet Singh Mamik, Co-Founder of the Web3 on the Sea venture. “As we lay the foundations of a resilient future, every brick and beam signifies our dedication to constructing a legacy that stands tall for generations to come back. Together, we form tomorrow’s panorama.”

    NEMO Me is the quickest, most safe option to handle in individual connections and curate them into a cellular neighborhood and community utilizing a easy phone-to-phone proximity gesture. Both customers must have the app to reap all the advantages and stay in full management of interactions. The app is totally decentralized with military-grade safety that protects person information and metadata, and is free from the use or misuse by any third get together. It is appropriate throughout any cellular working system, making it simple for Android and iPhone customers to attach with out concern. Rather than swapping enterprise playing cards, Tap Cards, QR codes or inputting data manually, Goa neighborhood customers will have the ability to merely faucet their two smartphones collectively to securely share data and keep linked. Users may also customise what data to share relying on desired viewers, together with direct contact data in addition to social profiles on Instagram, LinkedIn, X (previously Twitter), and even TikTookay.

    As customers proceed to construct their neighborhood, NEMO Me helps handle interactions by displaying date and time stamps of when and the place connections have been made, and permits customers to go looking contacts by key phrase, time, or location. Plus, NEMO Me robotically updates data as telephone numbers, emails or social media profile usernames change–– so customers by no means lose contact with pals or enterprise associates. Additionally, customers personal their information and all the time stay in management of how it’s shared. If a person now not needs to share their data with a contact, or a corporation, they’ll select to take away their data by merely deleting the contact from their neighborhood, which can end result in all their data being extracted from the different person’s telephone or group’s system in one simple step. The app additionally options “proof of life” at each interplay, assuring customers are connecting with actual, dwelling individuals, not bots or AI.

    “We are avid supporters of India’s effort to create a thriving new Silicon Valley for Web3 in Goa. ,” mentioned co-founder and CEO Amir Kaltak. “This partnership permits us to convey NEMO Me’s far superior decentralized and utmost safe expertise to Goa’s fast-growing tech hub, furthering its mission. We are thrilled to be an official accomplice of Web3 On the Sea and assist it to quickly construct their communities.”

    A launch occasion to rejoice the partnership will probably be held on December 2nd and consists of a night of participating conversations and the probability to attach and construct the neighborhood with inspiring world nomads, entrepreneurs, founders, creators, authorities representatives, and policymakers from Goa.

    NEMO for iPhone is now accessible in the App Store and NEMO for Android is now accessible in Google Play. Download the app to hitch the ready checklist to obtain an entry code. To be taught extra about NEMO, please go to


    Neel Achary