Samsung to hold foldable-focused Galaxy Unpacked event in S.Korea next month

Samsung on Wednesday introduced that it’ll unveil its next-generation foldable units on the Galaxy Unpacked event in late July in Seoul, the capital of South Korea.

The Unpacked event will happen at Convention and Exhibition Center (COEX) in Samseong-dong.

“This distinctive location affords the world a possibility to expertise the fascinating mix of previous, current and future that defines Seoul,” the corporate mentioned in a press release.

Beginning with the primary Unpacked in March 2010 in Las Vegas, Samsung has held its Unpacked event in key cities like New York, London, Berlin and Barcelona for greater than a decade.

Seoul was chosen this yr due to its affect on international traits by its modern and dynamic tradition, and it additionally reveals Samsung’s robust confidence in the foldable class.

“The foldable class embodies Samsung’s philosophy of delivering breakthrough innovation that pushes boundaries to reshape the way forward for cellular experiences,” mentioned TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics.

“Hosting Unpacked in Seoul holds nice significance each as it’s a metropolis that has grow to be an rising epicenter of innovation and tradition in addition to the foldable class,” he added.

The firm has persistently improved its foldable telephones and innovated the consumer expertise for the reason that launch of the primary Galaxy Foldin 2019.

The tech large talked about that it goals to drive the widespread use of foldable telephones and safe its place because the business chief and class creator by releasing improved units in the next technology of its foldable sequence which might be the results of years of R&D and funding.

In February, Samsung held its final Galaxy Unpackedevent in San Francisco to introduce three fashions of the Galaxy S23 sequence — Galaxy S23, Galaxy S23 Plus and Galaxy S23 Ultra — and Galaxy Book3 laptops, amongst others.