United Hospitality Management enters Indian market with Rosastays acquisition; Deepika Arora to lead India operations

United Hospitality Management (UHM), a global hospitality company specializing in luxury and mixed-use hotel management, has formally entered the Indian market with the acquisition of Rosastays, a boutique hospitality brand. This strategic move establishes a robust operational foundation in one of the world’s fastest-growing hospitality markets.

The acquisition grants UHM an immediate portfolio of 17 operational properties across leisure destinations including Goa, Kasauli, Nainital, Pushkar, and Shimla. Select Rosastays properties will transition to the UHM brand between late 2025 and early 2026. The company announced a development pipeline exceeding 700 rooms, including collaboration projects with IHG Hotels & Resorts under the Garner brand.

Klaus Assmann, COO for Middle East, India & Southeast Asia operations, commented: “India represents a strategic priority in our global expansion. With Deepika Arora’s leadership, we’ll combine global operational frameworks with cultural understanding to deliver exceptional experiences that create value for investors.”

The company appointed Deepika Arora as Managing Director for India, leveraging her two decades of experience with leading international hotel brands. Her expertise in brand development and operations will drive UHM’s strategy to establish a distinctive presence in India’s evolving hospitality sector.

Deepika Arora stated: “India’s hospitality sector is witnessing unprecedented transformation, with travelers seeking authentic, design-forward experiences. UHM will introduce global systems and owner-focused solutions to elevate service standards across boutique, midscale, and luxury segments.”

Under Arora’s leadership, UHM continues to support Dusit Hotels & Resorts in the Indian Subcontinent, maintaining strategic partnerships in the region. This appointment underscores UHM’s commitment to leadership that blends local expertise with international perspective.

With over 30 years of luxury hospitality experience, UHM’s global portfolio spans Europe and the Middle East, featuring properties including Hyatt Regency Lisbon, Sheraton Cascais Resort, Yotel Porto, and multiple UAE destinations such as Vignette Collection at The Palm and Movenpick JLT.

Beyond hotel management, UHM operates 60+ dining venues and wellness brands including Serenity – The Art of Wellbeing, demonstrating comprehensive lifestyle hospitality capabilities. The company’s “glocal” operating philosophy balances international standards with regional insights to deliver value for brand partners including Marriott, Accor, Wyndham, and IHG.