Alliance Hotels and Resorts adds Hotel Sea Princess, Mumbai to its portfolio

Alliance Hotels & Resorts has broadened its portfolio by adding Hotel Sea Princess, Juhu, Mumbai, reinforcing its position in India’s upscale hospitality market.

Set on Juhu Beach, Hotel Sea Princess has just finished a full renovation, featuring newly designed guest rooms, many with Arabian Sea views. The hotel lies near Mumbai International Airport and major business districts such as Andheri and the Bandra‑Kurla Complex (BKC), making it attractive to both corporate and leisure guests.

Through this alliance, Alliance Hotels & Resorts will assist the hotel’s sales and marketing activities, aiming to boost its visibility and expand its footprint across leisure, corporate, MICE and individual business travel (IBT) segments throughout India.

The partnership will also highlight the hotel’s upgraded amenities to a larger audience while enhancing its presence in the domestic hospitality arena.

Alliance Hotels & Resorts further announced intentions to grow its portfolio with additional partner properties in Chennai, Mahabalipuram and Sri Lanka in the coming months.